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Association Brain Food: 5.12.23

Reid All About it

They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Newsletters. shares 15 ways to improve your newsletter content and delivery. State of the association industry. But do you? Virtual for in-person attendees.

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Revenue-Generating Solutions for 5 Essential Member Needs

Membersuite

Other revenue-generating programs include: Certification programs. Certification exam study aids , such as study groups, prep courses, flashcards, and practice exams. Market Need #3: Stay on Top of Industry News and Information. Market Need #4: Connect with Peers and Feel a Sense of Belonging to a Community.

Revenue 135
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Association Brain Food Weekly: 11.20.20

Reid All About it

Certification launch. WBT Systems shares the advice of two association execs who launched a certification during the pandemic. Quick hits before we get to the list of next week’s free education: 40 one-sentence newsletter tips. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

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How to create an association marketing strategy

Freestone

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

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Association Brain Food Weekly: 7.16.21

Reid All About it

Newsletter suggestion. I always enjoy reading The Art of Noticing newsletter from Rob Walker, author of a book by the same name. Lauren Patrick, eLearning Industry ). Find out how the Construction Specifications Institute (CSI) embarked on their digital transformation project on behalf of their members and their industry.

Revenue 195
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Building Buy-In for an Online Community at Your Association

Higher Logic

Where community fits in: Be your industry’s thought leader. Communities are a great way to promote your association’s status in the industry. Looking to personalize and target your email communications strategy to different member segments? Be the industry leader. Leaving the industry or budget cuts (27%).

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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

Are they relevant to your mission or industry? Spread the word about your membership drive via: Social media platforms Email marketing campaigns Special membership campaign events Partnerships with local businesses and influencers Spotlights on your local radio, TV, and newspaper Paid online ads And more!

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