Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Learn how to take your SOARS and STARS stories to the next level through the art of storytelling. New association event. Fri 11/10 at 4 p.m.

Certificate 281

Certificate Price Tools Technology 281

Reid All About it

MARCH 8, 2024

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. In 2024, the data continues to show how the historical assumptions that drove association strategy are less and less valid.” Event marketing. Mentoring programs.

Social Media 250

Social Media DC Strategy Education 250

Reid All About it

OCTOBER 6, 2023

In part two of their Open Space series, TopClass LMS explains how to overcome common objections to using this engaging event format. Ex Ordo describes how to implement conference and abstract management software for medical, technical, scientific, and academic association events. Content marketing. Association deathwatch.

Revenue 256

Revenue Certificate Tools Innovation 256

WBT Systems

FEBRUARY 20, 2018

When an organization has limited resources, you can’t afford to invest time and money into educational programs—online courses, certifications, or conferences—that no longer meet the needs of your target audiences. How to tell it’s time to sunset an educational program. Is the program even meeting a market need? Value to market.

Education 160

Education How To Certificate Committee 160

EventMobi: Association Events

SEPTEMBER 29, 2023

With the right strategy and tools, attendance tracking can help you understand your audience. and how to track attendance at an event using software. Understanding attendee behavior isn’t just a smart event management strategy—it’s imperative to your event’s success. Why Should You Care About Tracking Attendance at Events?

How To 130

How To Software Cost Tools 130

EventMobi: Association Events

OCTOBER 19, 2023

But as your organization evolves, you’ll inevitably find yourself asking the big question: How do I grow my membership base? There are many strategies for attracting new members over time, but if you want to see a boost ASAP, the best thing you can do is start brainstorming membership drive ideas! How Do I Create a Membership Drive?

How To 130

How To Discount Social Media Software 130

Freestone

MARCH 7, 2024

Introduction Are you looking for strategies to boost member engagement in your professional development program? While your members are creating their roadmap for self-improvement, be sure to show how your association can support them. You might consider scheduling an annual Professional Development Day!

How To 75

How To Course Tips Education 75

Reid All About it

AUGUST 25, 2023

Matchbox Virtual Media asks for your participation in a survey that explores how the use of online experiences by associations for membership engagement, education, revenue growth, and other purposes has evolved in recent times. Marketing to younger generations. Get yourself a bag of dough from the market. Membership trends.

millennials 370

millennials Survey Team Education 370

Reid All About it

AUGUST 11, 2023

Impexium recommends five strategies for a change management framework. Community Marketing Supports Growth (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it!

Chicago 195

Chicago Certificate Marketing Content 195

Higher Logic

NOVEMBER 12, 2019

The six add-on tech tools we’ll cover today will help you support a sustainable association growth strategy by showcasing membership value so that your current members and prospects have a strong understanding of the value of their dollar within your community. Read the full case study for more details on their strategy and results.

Tools 205

Tools Recruiting Recruitment Strategy 205

WBT Systems

NOVEMBER 20, 2017

Upon the completion of a learning pathway, the student receives a digital badge, certificate, and/or certification. LinkedIn offers nearly 60 Learning Paths on their Lynda.com platform for hundreds of careers in design, IT, marketing, business, and more. Certificate? Will an exam be required for certification?

How To 175

How To Certificate Class Discount 175

Reid All About it

APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. Blue ocean strategy. AI vs human interactions. 2024 membership pains. Gamification at events.

Revenue 256

Revenue Price Denver Tools 256

Reid All About it

AUGUST 18, 2023

The Art of Mentoring’s new guide on mentoring in professional associations explains how to address potential pitfalls and design issues you might encounter around chapter relations, funding, code of conduct, CE credits, matching, and success metrics. They’re a harmful practice for young people who need to learn how to cope in the real world.

Certificate 195

Certificate Education Revenue Marketing 195

Reid All About it

MARCH 1, 2024

They describe how to apply best practices in cognitive, learning and behavioral sciences when designing education programs, so learners are more likely to retain and apply new competencies on the job. When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals.

Education 256

Education New Hampshire Tips Technology 256

Wild Apricot

DECEMBER 21, 2017

This often overlooked and sometimes under-appreciated department uses data to drive strategy, best practices to guide training, and technology to hack success. Matt Cameron, managing partner at Sales Ops Central, wrote an excellent guide on how to build a sales ops unit for fast growing companies. Sales Ops: Table of Contents.

How To 362

How To Process Tools Team 362

Reid All About it

SEPTEMBER 15, 2023

They explain why and how to get buy-in from staff and executives, how to manage an implementation when you barely have time for your real job, and why you should focus on business outcomes, not processes. Data strategy. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign.

LMS 256

LMS Revenue Arlington Education 256

Freestone

DECEMBER 12, 2023

Are you looking for strategies to increase non-dues revenue? However, 51% of association members identified training opportunities and certifications and credentials as their top member benefits. You’re not alone! Your ability to drive revenue from your learning program depends largely on your ability to create great courses.

Learning Management System 84

Learning Management System LMS Revenue System 84

Reid All About it

MARCH 17, 2023

But excellent content isn’t enough to gain market share. They surveyed 100 associations about revenue growth strategies, business development practices and skills, risks and obstacles to growth, reporting and metrics, and performance of membership, events and non-dues revenue programs. Content is a commodity, says WBT Systems.

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

JUNE 18, 2021

How to conquer communication debt aka email/message overwhelm. How some Americans are breaking out of political echo chamber—check out the unbiased news sites he mentions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Quick hits. Ernie Smith, Associations Now ). Host: ASAE.

LMS 369

LMS Certificate America Committee 369

Reid All About it

JANUARY 12, 2024

She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. Bulletin describes how a member app helps you nurture member engagement by providing a centralized communication channel for your members. Learn how to establish, administer, and evaluate an effective mentoring program.

LMS 266

LMS Member Engagement Education Revenue 266

Membersuite

AUGUST 9, 2021

You’re probably already seeing how these societal, workplace and behavioral changes affect member engagement—sometimes for the better and sometimes for the worse. How are associations learning about and responding to new member needs and expectations arising from all this change? Member Engagement Strategy: Segmentation .

Member Engagement 136

Member Engagement How To LMS Tools 136

Reid All About it

SEPTEMBER 29, 2023

Marketing to younger generations. If you’re trying to figure out how to market to Gen Z and millennials, Mercury Creative Group explains how to build an association brand that attracts and retains younger members. Learn the secrets of Coach Prime’s appeal to youth and how to employ similar tactics. CAE credit.

Revenue 272

Revenue Innovation Education Tools 272

Reid All About it

DECEMBER 8, 2023

Bulletin describes how a member app helps you nurture member engagement. Mark Lowry at Association Analytics shares helpful member retention strategies. Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. How to Tell If You Need a Data Warehouse.

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

MAY 12, 2023

WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. Membership tiers. Newsletters. 1 CAE credit.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

DECEMBER 1, 2023

Hilary Marsh explains the why, what, and how of content calendars and how to choose the best one for your organization. Ex Ordo describes how to implement conference and abstract management software for medical, technical, scientific, and academic society events. Conference/abstract management. 1 CAE credit. . – 1 CAE credit.

Arlington 266

Arlington Technology Strategy Los Angeles 266

Reid All About it

MARCH 24, 2023

Sponsorship strategy. In this comprehensive guide to tiered and à la carte sponsorship models for in-person, virtual and hybrid events , EventMobi suggests how to price, sell and deliver sponsorships, measure ROI, and craft a post-event report for corporate partners. They explain how to use AMS data for planning and marketing events.

Revenue 227

Revenue Chicago Leadership Education 227

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. Email marketing news.

Survey 256

Survey Project Strategy Education 256

Reid All About it

JUNE 25, 2021

Dana Freker Doody at Trade Show News Network suggests how to solve their biggest gripe: not enough real engagement with show attendees. Amanda Milligan, Content Marketing Institute ). What is your click-to-open rate and how do you improve it? .* – DEI Practitioners Social Hour: Why Is It So Hard to Talk About Race? Exhibitors.

LMS 361

LMS Revenue Tips America 361

Higher Logic

OCTOBER 4, 2018

Whether you’re on a small team, a team of one, or a large team with divided responsibilities and resources, marketers all have a few things in common: We need to accomplish things quickly, handle multiple projects at once, stay inspired, keep ourselves updated about current events, and collaborate with others across our team or departments.

Tools 233

Tools Marketing Social Media Software 233

Reid All About it

MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Our topic this month is association engagement with Amanda Lea Kaiser, author of Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community. 1 CAE credit. More info/register. More info/register.

Chicago 205

Chicago Education Certificate Revenue 205

Reid All About it

DECEMBER 15, 2023

He saw the idea in action at the Social Media Market World conference. Uncover the meaningful insights behind your collected data and leverage them to refine your eLearning strategies effectively. Find out how and why that is different from wider society communications and outreach, and how and why those activities should overlap.

Iowa 256

Iowa millennials Texas Strategy 256

Reid All About it

MAY 22, 2020

Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. How to Go Virtual (While Still Creating an Engaging Experience). Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Fri 5/22 at 1 p.m. –

Certificate 369

Certificate Revenue Conference North Carolina 369

Reid All About it

JULY 31, 2020

Please consider participating in Marketing General Inc.’s The results will help our community better understand how associations are adapting to change and preparing for the future. How to keep closing B2B deals during the pandemic. Fri 7/31 at 1 p.m.* – How to Go Virtual (While Still Creating an Engaging Experience).

Montana 362

Montana Revenue Innovation Case Study 362

NXUnite

MARCH 19, 2024

While there are several types of nonprofit budgets you might create (such as budgets for specific programs or long-term fundraising campaigns), your annual operating budget serves as the master financial plan for your entire organization, making it a critical component of your strategy.

Tips 130

Tips Handbook Revenue Guidelines 130

Reid All About it

NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. The future of work. Virtual exhibitors/sponsors. DE&I in action.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

Blue Sky eLearn

MARCH 21, 2018

Once they start attending your webinars and finding value, they’ll continue coming back to you for more content – on-demand webinars, recordings from conferences, online certification and continuing education programs – you name it. Yes, this will probably increase your registration numbers, but how are you getting the word out there?

How To 179

How To Social Media Price Discount 179

Reid All About it

SEPTEMBER 22, 2023

If your AMS partner doesn’t offer one, he shares tips for how to create a users group yourself and get the most out of it. Ali Zamanian at Position describes three website strategies that will help you sync up “with the attitudes, behaviors, desires, and values of your association’s next generation.” Website RFPs. More info/register.

LMS 266

LMS Revenue Education Strategy 266