Membersuite

FEBRUARY 17, 2022

If you align member and market needs with your mission, you’ll discover plenty of overlap where you can offer revenue-generating solutions. You have a larger non-member market you can cultivate and tap into. You have a larger non-member market you can cultivate and tap into. Offer a customization option.

Revenue 135

Revenue Certificate eBook Education 135

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JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. It’s scary to think what might happen to chapters if they can’t find enough members to lead them. Email marketing news. Volunteer burnout. Would you like to subscribe?

Survey 256

Survey Project Strategy Education 256

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JUNE 18, 2021

Skip down to the list of free webinars if you prefer takeout. If you have a free webinar or event coming up, please send me the link before Wednesday evening the week before it’s scheduled. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events.

LMS 369

LMS Certificate America Committee 369

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MARCH 17, 2023

The weekly list of free educational events and resources for the association community… Online learning. With for-profit and higher ed competition growing, your association’s online courses must stand out in the crowd. But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems.

Revenue 205

Revenue Certificate Committee Leadership 205

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MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Learning business. Membership tiers. Newsletters. More info/register.

Chicago 200

Chicago Newsletter Mooc Education 200

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MAY 15, 2020

Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Susan Schramm, founder of Go to Market Impact LLC.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

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SEPTEMBER 18, 2020

The weekly list of free educational events and resources for the association community… Association marketing. That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. Inclusive marketing. Marketers can do better, say Steve Pemberton and Ginny Engholm.

Montana 350

Montana Certificate Conference Content 350

WBT Systems

JULY 31, 2018

According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212. Although they’re the biggest generation in the workforce, millennials make up only 19 percent of association members, per MGI. Online career center.

millennials 150

millennials Resources North Carolina Certificate 150

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MARCH 4, 2022

Sounds like a practical approach to session and course design, doesn’t it? Skip down to the list of free webinars if you prefer takeout. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Career wellness. Many professionals (maybe you!) Fri 3/4 at 4 p.m.

Class 195

Class Certificate Content Committee 195

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MARCH 5, 2021

WBT Systems explains how these boxes enhance the online course experience and provides ideas for box content and logistics. Skip down to the list of free webinars if you prefer takeout. If you have a free webinar or event coming up, please send me the link before Wednesday evening the week before it’s scheduled.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

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MARCH 12, 2021

The authors finish by saying, “Association tech ecosystems limit or enable organizations’ capacity to serve their members and customers online… Real strategic leaders will pull their technical foundation from the shadows and shine a light on the important stack decisions ahead. Skip down to the list of free webinars if you prefer takeout.

Nashville 370

Nashville LMS North Carolina Recruiting 370

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AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association.

millennials 307

millennials Montana Class Education 307

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NOVEMBER 29, 2019

They especially get in the way when you’re leading up a project, so thankfully WBT Systems suggests 11 catalysts for cross-departmental collaboration. Quick hits before we get to next week’s free webinars: What is quantum computing? ( Lead (or take) a horse to the water” will never be the same. CB Insights ). Seriously, ugh.

West Virginia 360

West Virginia Washington DC Revenue 360

Forj

APRIL 22, 2021

Are you creating new eLearning courses to provide value to members and bring in revenue for your association’s learning business? If so, you’ve probably encountered the challenge of how to price those courses. Pricing Strategy for Training Courses: Subscription vs. One-Time Fee. Let’s dive in to find out.

Price 172

Price Course LMS Discount 172

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MARCH 24, 2023

They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. Email Address: Subscribe If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Association staff retention.

Revenue 227

Revenue Chicago Leadership Education 227

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MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Skip down to the list of free webinars if you prefer takeout. Event safety.

St. Louis 341

St. Louis Technology Strategy Conference 341

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JUNE 16, 2023

Event marketing. Your marketing plan must work extra hard to convince your audience they should make the trip. AI watch With the release of generative AI tools, like ChatGPT, it’s an exciting time to be a writer—a human one. Host: Fridays@4 *All events are online at Eastern Daylight Time unless otherwise noted.

Project 195

Project Tools Revenue Metro 195

Protech

OCTOBER 13, 2020

The issue, of course, is getting the attention of the people you want to visit and participate in those revenue-building activities. And getting attention online and driving quality traffic to your website is one of the biggest challenges for sales and marketing professionals. Building empathy and leading to donations links.

Revenue 98

Revenue Content Certificate Cost 98

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MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Email Address: Subscribe If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. AMS requirements. More info/register. Fri 5/5 at 4 p.m. 1 CAE credit.

Chicago 205

Chicago Education Certificate Revenue 205

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DECEMBER 8, 2023

The solution: “fewer, shorter, more interactive online meetings.” Keep these findings in mind when planning staff and member online meetings and educational programs, including conferences. Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help.

Strategy 272

Strategy Video Technology Innovation 272

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APRIL 16, 2021

Ernie Smith at Associations Now shares advice from Jeff Cobb (Leading Learning) on rethinking your association’s education model to meet member expectations and organizational needs. Skip down to the list of free webinars if you prefer takeout. Education programs. Marina Khidekel, Thrive Global ). Fri 4/16 at 12 p.m. EventTech Chat.

Revenue 363

Revenue Strategy Team Content 363

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MAY 7, 2021

Amith Nagarajan writes at Sidecar about the potential for associations to issue accreditations and certifications on the blockchain. Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve.

Technology 370

Technology St. Louis Strategy Products 370

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JANUARY 28, 2022

If the registration numbers for your educational programs are disappointing, WBT Systems shares several reasons people don’t commit to online courses and conferences. Skip down to the list of free webinars if you prefer takeout. All events are online at Eastern Standard Time unless otherwise noted. More info/register.

Newsletter 195

Newsletter Survey Team Software 195

Blue Sky eLearn

SEPTEMBER 12, 2018

Online Communities. Let’s dive in to learn how: Online courses, lecture series, webinars, and roundtables — the kings of all member engagement techniques! Yes, eLearning content like webinars are powerful tools for attracting new members, but they are also necessary to offer real value for your existing members too.

Content 173

Content Member Engagement Tools Strategy 173

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SEPTEMBER 30, 2016

Here’s the description from TechCrunch : “…an ambitious e-learning portal tailored to individuals, but also catering to businesses looking to keep training their employees, and beyond that even educational institutions exploring e-learning courses.”. Here’s the list of this week’s webinars. Making Online Communities Work in 2016.

Maryland 150

Maryland millennials Education America 150

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JANUARY 22, 2021

Maddie Grant and Jamie Notter at Propel have launched a free course, Introduction to the Rockefeller Habits. A few CEOs whom I admire practice these habits so I plan to make room in my schedule to take the course. Skip down to the list of free webinars if you prefer take-out. Because there’s always time to learn, right?

Innovation 370

Innovation Communications Education Strategy 370

MemberClicks

AUGUST 3, 2023

Online learning isn’t just for educational institutions. According to Marketing General , just after networking, the second most common reason members join an association is for continuing education or professional certification. million LMS users around the world, benefiting from a variety of online courses.

Software 52

Software LMS Certificate Learning Management System 52

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JULY 23, 2021

Webinar pricing/sponsorships. If you are interested in the current trends in charging for webinar registrations and sponsorships, I urge you (or the person at your organization who knows your webinars best) to participate in a Leading Learning/Tagoras survey , which closes tonight. Marketing General Inc.

Video 195

Video Technology Content Strategy 195

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DECEMBER 6, 2019

WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. Steven MacDonald at SuperOffice provides a guide to GDPR for B2B marketers that includes smart advice even if you don’t have an EU audience. A twofer on data privacy regulations.

LMS 221

LMS Software Revenue Cost 221

Blue Sky eLearn

MAY 15, 2018

They share news about your association online and wear your branded merchandise with pride! The next time you revisit your member recruitment strategy, consider these top four tips for maximizing member engagement as a long-term investment: Establish online member communities. Offer online learning opportunities.

Membership Management 179

Membership Management Software Recruiting Recruitment 179

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DECEMBER 1, 2023

Rikki Schlott says her generation (Gen Z) has inherited a post-hope world stripped of what matters. She explains what happened to her generation when their social lives moved onto smartphones—depressing but valuable insight for associations. Plot a course for responding to and reducing recurrences of findings during your audit.

Arlington 266

Arlington Technology Strategy Los Angeles 266

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FEBRUARY 12, 2021

Online education nimbleness. Let’s say your association has fully accepted reality and wants to help members acquire the skills and knowledge they need right now, but you don’t have the time or money to design new online courses. WBT Systems describes several other options for delivering online education. Host: EventMobi.

Revenue 370

Revenue North Carolina Industry Technology 370

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JULY 8, 2016

Back in the saddle—here’s the list of webinars and other events for the association community for the week of July 11. Tue 7/12 at 10 a.m.* – Navigating the Privacy Shield and the General Data Protection Regulation. Focus On: Referral Marketing. Webinar Surveys: How to Get Useful Feedback from Your Audience.

DC 150

DC Certificate Washington Content 150

WBT Systems

NOVEMBER 15, 2016

We have also posted in the past about how to successfully market your association learning management system to appeal to members and potential members. To meet short term goals, your learners will choose specific courses, webinars or conference sessions to align with a certain learning pathway or to meet requirements for accreditation.

Learning Management System 150

Learning Management System LMS Certificate System 150

Forj

DECEMBER 19, 2018

One tried-and-tested way to keep members engaged is providing professional development opportunities – either to improve networking avenues for members or to support them in certification exams. Learning management systems have taken over how associations distribute and generate revenue from their professional development materials.

LMS 89

LMS Learning Management System Analysis Certificate 89

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OCTOBER 1, 2021

Well, WBT Systems shares several excellent reasons, including ways to get more value (ahem, ROI) out of an LMS that may surprise you—it’s not just for online courses. ” Contrarian marketing common sense. Skip down to the list of free webinars if you prefer takeout. Chapter-in-a-box solution. 360LiveMedia ).

LMS 195

LMS Conference Technology Content 195

Reid All About it

MAY 8, 2020

and I can tell you, NDP Live was not a boring online event. However, if you’re planning a virtual event, Jess Sousa explains why online events are (usually) boring and how to make them better. Some may only apply to virtual campus platforms, but others make sense on any online platform. Host: Leading Learning.

North Carolina 221

North Carolina Montana Conference Revenue 221