Reid All About it

APRIL 19, 2024

The weekly list of free educational events and resources for the association community… Chapter relations gathering. By supporting these pairings, associations can foster a learning culture and community. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled.

Newsletter 250

Newsletter Content Social Media Education 250

YourMembership

MAY 22, 2017

Here’s a guest blog article from Abila‘s Amanda Myers wrapping up the event in D.C. Although it’s not ASAE’s […].

Conference 210

Conference Communications Marketing Industry 210

Reid All About it

APRIL 12, 2024

The weekly list of free educational events and resources for the association community… I would love to live Like a river flows, Carried by the surprise Of its own unfolding. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Staff meetings.

Revenue 256

Revenue Strategy Price Newsletter 256

Higher Logic

MAY 20, 2020

Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Check out these six ideas for creating engaging webinars that deliver a valuable experience to your association’s members: Create Educational Opportunities.

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

.orgSource

MAY 15, 2023

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If these two drivers of engagement are a world apart, it will be challenging to deliver the seamless experience customers expect from their favorite brands. There was a time when associations didn’t think of their members as customers.

Marketing 88

Marketing Team Social Media Communications 88

ISAE

MAY 13, 2024

Thanks to positive market changes, members’ finances seem to be in a better place, which allows them to continue paying dues. However, there are a few factors that could be harming member engagement, retention, and overall growth. Make your events more engaging. Prizes, rewards, and gamification. Networking activities.

Los Angeles 93

Los Angeles Discount Library Committee 93

Reid All About it

NOVEMBER 10, 2023

The weekly list of free educational events and resources for the association community… Got a writing project ? I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. New association event.

Certificate 281

Certificate Price Tools Technology 281

EventMobi: Association Events

SEPTEMBER 21, 2023

That’s why having multiple member retention strategies in place is a must! In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter?

Strategy 130

Strategy Software Social Media Discount 130

Higher Logic

NOVEMBER 21, 2018

Adobe’s recent study about email marketing revealed more about these reactions to personalization. After all, Accenture Innovative found that almost all consumers (91 percent) are more likely to shop with brands who personalize their experience. You’ve got a customer or member database that holds all your member information.

Marketing 149

Marketing Guidelines Software Email Marketing 149

Reid All About it

OCTOBER 6, 2023

The weekly list of free educational events and resources for the association community… Industry careers website. In part two of their Open Space series, TopClass LMS explains how to overcome common objections to using this engaging event format. Content marketing. Conference/abstract management. Association deathwatch.

Revenue 256

Revenue Certificate Tools Innovation 256

Reid All About it

JUNE 30, 2023

The weekly list of free educational events and resources for the association community… Gen Z membership. MemberSuite explores why new membership communities are so popular with Gen Z. Ex Ordo explains how to implement conference and abstract management software for medical, technical, scientific and academic events.

Chicago 205

Chicago Newsletter Revenue Education 205

YourMembership

JUNE 12, 2012

I’ve written about personalizing the member experience for years now but Chris Brogan reminded me in his weekly newsletter just how far personalization can go. In his newsletter he wrote about how the folks at Social Media Camp in Victoria, British Columbia made his experience memorable. You should be listening about them.

Member Experience 150

Member Experience Newsletter Social Media Software 150

Nimble AMS

OCTOBER 15, 2019

These three should be on your priority list to ensure a great member experience. Failing to keep up with technology may cause your organization to fall behind in its ability to deliver a great member experience. Keeping up with member expectations. Automate aspects of member service by answering common questions.

Member Experience 60

Member Experience Technology System Software 60

Nimble AMS

MARCH 30, 2023

Your organization can also use an AMS to help set up, manage, and run webinars, conferences, and events. An AMS assists in data management and reporting, optimizing sales and marketing efforts, and streamlining member payments and e-commerce initiatives. Increase efficiency. Become data-driven.

Software 138

Software Member Experience Technology Certificate 138

Reid All About it

MARCH 24, 2023

The weekly list of free educational events and resources for the association community… I’m going away for eight days on a hiking vacation in southern Utah, so I’m not publishing Association Brain Food the next two Fridays, March 31 and April 7. Data-informed event planning. Event scheduling. Women in the workplace.

Revenue 227

Revenue Chicago Leadership Education 227

Higher Logic

MAY 29, 2020

The goal : The key to member retention is to offer what members need and want, and make sure they’re aware of it. Where community fits in: Deepen member relationships year-round , not just at meetings or events. Looking to personalize and target your email communications strategy to different member segments?

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

JANUARY 15, 2021

The weekly list of free educational events and resources for the association community…. The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Forget “normal.”

Innovation 359

Innovation Las Vegas Communications Education 359

Higher Logic

MAY 1, 2018

Your events can be the highlight of your member community experience! Especially for communities spread out over a wide geographic area, a monthly or yearly gathering is an exciting event to look forward to. But the member experience is more than just speakers and merchandise.

Strategy 120

Strategy Tips Discount Software 120

Reid All About it

JANUARY 21, 2022

The weekly list of free educational events and resources for the association community…. Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards.

Survey 195

Survey Newsletter Price Technology 195

Reid All About it

JANUARY 28, 2022

The weekly list of free educational events and resources for the association community…. Crafting an event experience. Event Farm describes two different approaches to crafting event experiences that will wow your attendees and help you achieve business outcomes. Registration resistance.

Newsletter 195

Newsletter Survey Team Software 195

Higher Logic

MAY 13, 2020

Maybe you’re struggling with: Retaining and recruiting more members. Communicating a compelling value proposition. Reach Your Association Members with the Benefits They Need. You can maximize their membership value by providing members with the connections and resources they care about the most, year-round.

Tools 296

Tools Communications Email Marketing Recruiting 296

Optimist Consulting

MAY 31, 2016

I was delighted to recently present at CHASE on how to develop your membership marketing strategy and plan. For example, your membership service is likely to offer benefits to members, volunteering opportunities and professional career development activities. Social media: Go where your members are. Publications.

Marketing 100

Marketing Newsletter Social Media Recruiting 100

Reid All About it

JANUARY 26, 2024

The weekly list of free educational events and resources for the association community… Membership. I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. If it intrigues you, check it out—12 CAE credits too.

Survey 256

Survey Project Strategy Education 256

Reid All About it

JULY 7, 2023

The weekly list of free educational events and resources for the association community… A month from now, many of us will be at ASAE Annual in Atlanta. Teri Carden—the mastermind behind AMS Fest before selling it to Association Trends—and her team are known for creating enjoyable educational experiences. AI and event planning.

Tools 195

Tools Education Newsletter Chicago 195

Association Analytics

FEBRUARY 20, 2024

Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. Getting in front of target buyers and communicating value happen to be two of the main principles of the common sales process.

Strategy 169

Strategy Social Media Discount Newsletter 169

Reid All About it

MARCH 10, 2023

The weekly list of free educational events and resources for the association community… ChatGPT. WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. You need a content marketing ecosystem to support them. Membership engagement.

Committee 195

Committee Education Software Technology 195

EventMobi: Association Events

SEPTEMBER 28, 2023

Members can refer to these membership lists when seeking to connect with others within the same organization or community, and it can also be used by those outside your organization to find a professional or contact for other reasons (jobs, events, etc.). One important note to keep in mind: privacy concerns.

Directory 147

Directory Organization How To Kansas City 147

Reid All About it

JUNE 23, 2023

The weekly list of free educational events and resources for the association community… “It was only a sunny smile, and little it cost in the giving, but like morning light it scattered the night and made the day worth living.” ―F. Marketing benchmarks. Event apps. Scott Fitzgerald ChatGPT. I treat my inbox like this too.

Metro 195

Metro Strategy Technology Marketing 195

Reid All About it

JULY 2, 2021

The weekly list of free educational events and resources for the association community…. This week, they discuss peer advisory groups for association members who want to learn from and with each other. Supplier members. Hybrid events. I can’t imagine any benefit to simultaneous digital and in-person events.

Technology 370

Technology Strategy System Education 370

Reid All About it

SEPTEMBER 1, 2023

The weekly list of free educational events and resources for the association community… Because I’m away most of next week at the Non-Dues-A-Palooza conference, Association Brain Food isn’t publishing next Friday, September 8. Gen Z marketing. They describe nine strategies for marketing membership to Gen Z.

Revenue 227

Revenue Survey Education Strategy 227

Reid All About it

MAY 7, 2021

The weekly list of free educational events and resources for the association community…. I hope associations see the potential in continuing to offer virtual events. Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo.

Technology 370

Technology St. Louis Strategy Products 370

Reid All About it

JANUARY 5, 2024

The weekly list of free educational events and resources for the association community… Reflection time. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. The venue can make or break the successful experience of an important event.

Revenue 277

Revenue LMS Price Education 277

Higher Logic

DECEMBER 19, 2018

In 2019, how do you plan to get your members to stick around? The Membership Marketing Benchmark Report asked associations why they think members don’t renew. The two biggest reasons they mentioned, after “lack of engagement ” (37%) were: Members c ould not justify membership costs with any significant ROI ( 28% ).

Marketing 289

Marketing Tools Communications Survey 289

Reid All About it

MAY 3, 2019

The weekly list of free educational events and resources for the association community… View from our campsite in the Superstition Mountains Wilderness east of Phoenix. It’s frustrating to have member and event attendee data spread out across the organization in different databases. James Green, Quartz ).

Tucson 262

Tucson Phoenix Products Tools 262

Nimble AMS

OCTOBER 18, 2021

To deliver a great member experience, you must keep mistakes to a minimum. . Not personalizing member communications. . Sending generic member emails does nothing to show members you understand and care about their needs. But sending targeted, personalized communications does.

Member Experience 120

Member Experience System Email Marketing Examples 120

Association Freak

MARCH 1, 2024

Far from being just another tech trend, AI has become a fundamental element of our strategic toolkit, revolutionizing how we interact with members, streamline operations, and make data-driven decisions. The chatbot managed to reduce incoming member service calls by 30%, significantly improving response times and member satisfaction.

Association Management 72

Association Management Analysis Member Engagement Strategy 72

Reid All About it

MAY 14, 2021

The weekly list of free educational events and resources for the association community…. Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. Event safety. Here are the educational events scheduled for next week. Hugs in the house!

St. Louis 341

St. Louis Technology Strategy Conference 341