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What is a marketing plan & five steps to write one

Freestone

With a marketing plan, your organization can strategize how to grow your continuing education program, increase engagement, and attract more learners. The different types of marketing plans could consist of paid marketing, social media marketing, campaigns designated over a certain set of time, new product or service marketing, and more.

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Association Brain Food: 4.26.24

Reid All About it

The survey results will give association staff and volunteer leaders a deeper understanding of how to strengthen board effectiveness for the long term. TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. The survey’s FAQ offers more information.

Content 222
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Association Brain Food: 4.12.24

Reid All About it

TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. Tracy King at InspirEd says Gen Z has different ideas for how they want to learn, work and build a career —and she has the research to back that up. Distraction is an occupational hazard for all of us. Gen Z education. SMS marketing. Member recruitment.

Revenue 256
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How to Continue the Conference Learning Experience

WBT Systems

They’ll have additional opportunities to connect with other attendees while being exposed to your LMS and online learning programs. Host the post-conference learning experience on your association’s learning management system (LMS) so you can take advantage of its tools and introduce attendees to other learning programs.

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Association Brain Food: 10.20.23

Reid All About it

The weekly list of free educational events and resources for the association community… Marketing. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. The Free Press ) Social media platforms hate the written word. Member app.

Maryland 272
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The 3 C’s of Social Learning for Associations

WBT Systems

Like many individuals and organizations in modern society, associations maintain social media profiles for sharing content of interest to their members. Many people assume that social learning emerged with the development of social media, but this is not the case. The 3 C's of Social Learning for Associations.

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Association Brain Food: 4.19.24

Reid All About it

TopClass LMS explains how it works and shares examples of associations doing this now. Americans no longer trust traditional institutions, like the media, higher ed and government, because they’ve veered away from their original purpose. By supporting these pairings, associations can foster a learning culture and community.