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Association Brain Food Weekly: 11.20.20

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You devalue your community, content and conversations by not charging attendees an appropriate registration fee. Maximizing Revenue through Smart Pricing Strategies. Dennis Dalla Costa, Business Development Manager, Professional Advantage. I’m realizing each of this week’s posts has a serious message to share.

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Content Marketing: Just Do It!

Vanguard Tech

One of the most powerful (and in my opinion, under attended) sessions at the ASAE Annual meeting in Dallas last month was Monica Bussolati’s presentation titled " The Hottest Tool in Member Retention: Content! ". But then I realized that the first point of a content marketing strategy is to just do it !

Content 70
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Association Brain Food Weekly: 7.31.20

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Lisa Block at Velvet Chainsaw Consulting suggests a list of questions to consider—about business model, meaningful engagement and content development—when planning a virtual conference. – Event Marketing Strategies for Virtual and Hybrid Events. Learn how virtual events can be part of a meaningful data-driven content strategy.

Montana 362
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Association Brain Food: 5.12.23

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WBT shares seven MOOC business model strategies you should definitely steal. shares 15 ways to improve your newsletter content and delivery. Using uncommon strategies from her book Elevating Engagement , learn how to create an energized and highly motivated membership. Membership tiers. But do you? More info/register.

Chicago 200
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Association Brain Food Weekly: 9.25.20

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Ryan Costello at Event Farm says great content alone doesn’t make for a great virtual conference experience. 5 unusual ways to find new inspiration for content. Norwegian outdoor living concept ‘friluftsliv’ could be a valuable pandemic coping strategy. Simple SEO Strategies for Associations. JT Long, Smart Meetings ).

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ASAE12 Making Innovation Happen workshop agenda released

Principled Innovation

The agenda for Jeff De Cagna’s upcoming Making Innovation Happen workshop, to be presented during ASAE’s 2012 Annual Meeting (ASAE12) in Dallas, is now available for download [PDF]. The survey results helped to shape the workshop’s content. In addition, Jeff will share key results from the P.I.

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Association Brain Food Weekly: 6.14.19

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Why Content Marketing Is Key in B2B Lead Generation Efforts. Learn how to create a content marketing strategy that generates qualified leads for your organization. Find out how to assess your current content marketing strategy and identify what you need, how to create content, and how to measure its success.