Reid All About it

FEBRUARY 12, 2021

Let’s say your association has fully accepted reality and wants to help members acquire the skills and knowledge they need right now, but you don’t have the time or money to design new online courses. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Email Marketing Workshop.

Revenue 370

Revenue North Carolina Industry Technology 370

Fonteva

FEBRUARY 9, 2021

These engagement methods aren’t just used to recruit new members, but are also essential elements needed to actively retain those members. Whether more engaging alternatives are popping up or you’ve simply run out of fresh ideas, it’s worth it to explore how you can strengthen your association member engagement strategy.

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

Reid All About it

JULY 8, 2016

Gather with fellow association execs for a lunchtime discussion on how organizations are tackling member engagement and achieving great results using email marketing and marketing automation. Presenters: Carrie Hane, Content & Digital Communications Strategy Consultant, Tanzen. More info/register. Thu 7/14 at 11 a.m.

DC 150

DC Certificate Washington Content 150

MemberClicks

SEPTEMBER 20, 2023

Personalized Member Engagement and Member Marketing The right membership management software prioritizes personalization with member communication, which boosts engagement, recruitment, and your reach. Allows you to segment email lists by member type and launch personalized campaigns to engage members.

Association Software 52

Association Software Software Organization Certificate 52

Reid All About it

JULY 21, 2017

A few years ago I took an excellent online Coursera course, Modern American Poetry. If you’re attending Annual for the first time or looking to maximize your experience, you need to hear about Tom’s conference learning strategy. Grow Your Event with Digital Marketing That Works. Wed 7/26 at 2 p.m. More info/register.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

Reid All About it

OCTOBER 28, 2022

Hybrid online courses. WBT Systems shares examples of hybrid online courses from the Transportation Intermediaries Association (TIA) and two other associations. Volunteer Recruitment: No Volunteers? Maybe It’s Your Marketing. Learn how to segment volunteer opportunities into identified markets. 1 CAE credit.

Blended Learning 39

Blended Learning Email Marketing Revenue Technology 39

Reid All About it

OCTOBER 12, 2018

Join this Coffee Talk to share and discuss strategies for improving your website—design, user experience, and personalization—and producing big results. What do you need to know about the technology and tools that support data analytics strategy in your organization? Tue 10/16 at 8:30 a.m. 1 CAE credit. More info/register.

DC 170

DC Las Vegas Washington Review 170

Reid All About it

DECEMBER 9, 2022

On the side, cabbage, of course, sautéed with bacon (and ham, oink), red onion, red bell pepper, carrot, smoked paprika and chicken broth. Moderator: Heather Story, consultant, Volunteer Strategies. Membership Monday: Student/Young Professional Recruitment and Engagement. We all have stories to tell! More info/register.

Colorado 39

Colorado Recruiting Recruitment Survey 39

Reid All About it

OCTOBER 21, 2022

Why Authentication Matters: An Email Marketer’s Crash Course in DMARC, SPF, and DKIM. Speakers: Amanda Simons, Principal, Sustainability Consultant, Honeycomb Strategies. Hear about key shifts in how associations are evolving their member engagement strategies and organizations,?moving More info/register.

Revenue 44

Revenue Email Marketing Education Review 44

Aptify

DECEMBER 6, 2017

The first goal of a marketing plan is to attract the attention of your different target audiences: prospective and existing members, attendees, learners, and customers. A content marketing strategy guides your decisions about the type of content you’ll provide to your different audiences.

Marketing 56

Marketing Software Content Process 56

Reid All About it

JUNE 10, 2022

If member companies are struggling to recruit and keep staff , they will be reluctant to let employees attend conferences or volunteer for your association. WBT Systems suggests strategies to attract talent to your association’s industry and help member companies improve their hiring and retention practices. Staffing issues.

Arlington 39

Arlington Revenue Content Team 39

Reid All About it

MAY 27, 2022

Course evaluations. Most course (and conference) evaluations are pretty useless, says WBT Systems, because they measure how a learner felt about the course, not whether the course was effective. Once a pipe dream for small and mid-size associations, marketing automation is now within any organization’s reach.

Technology 41

Technology Case Study Education System 41

Reid All About it

MAY 20, 2022

I double the recipe so we can enjoy it more than one night and I can have it for a few lunches too—my usual Sunday strategy. Subscribe to Blog via Email. Enter your email address to subscribe to this blog and receive notifications of new posts by email. Why Every Association Should Consider a Docuseries. CAE credits.

Arlington 41

Arlington Project DC Technology 41

Blue Sky eLearn

FEBRUARY 4, 2020

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. From creating processes for handling your association’s most valuable asset (your data) to delegating tasks to maintain an organized strategy, this guide covers it all. Let’s dive in!

Organization 270

Organization LMS Software Social Media 270

Higher Logic

JUNE 26, 2020

They can no longer rely on sending batch-and-blast, one-off emails to their whole member base as an effective membership recruitment and retention strategy. With over 40 diverse member segments, Professionals Australia found it impossible to recruit, onboard, and engage with each segment in a personalized way.

Recruiting 156

Recruiting Recruitment Email Marketing Communications 156

Reid All About it

JULY 14, 2023

Learn strategies for engaging members and designing relevant events, techniques for crafting compelling event themes and agendas, how technology can enhance experiences and boost participation, tips for effective promotion and communication, and methods for measuring event success and continuous improvement. 1 CAE credit. . – 1 CMP credit.

Education 39

Education Price Tools Technology 39

Reid All About it

APRIL 23, 2021

Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey. Content strategy. Walk the Talk on DEI: Actionable Strategies to Create a Diverse, Equitable, and Inclusive Organization. 1 CMP credit.

Revenue 370

Revenue Strategy Content Education 370

Reid All About it

JANUARY 6, 2017

Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails. .

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails. .

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

MemberClicks

JANUARY 6, 2022

And one of the best ways to take your recruiting efforts on the road is with a networking mixer. To encourage your current loyal members to participate, offer an incentive for those who send you successful new recruits. Another kind of recruitment event you can host is a bring-a-friend meeting. Ask members for recruitment ideas.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

MemberClicks

JANUARY 6, 2022

And one of the best ways to take your recruiting efforts on the road is with a networking mixer. To encourage your current loyal members to participate, offer an incentive for those who send you successful new recruits. Another kind of recruitment event you can host is a bring-a-friend meeting. Ask members for recruitment ideas.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

Reid All About it

NOVEMBER 9, 2018

But most will agree that recruitment and retention feels tougher now than ever before. Even the most extensive course library isn’t enough to meet learners on their terms in today’s fluid, fast-paced business environment. Presenter: Brooke Homar, Director, Strategy & Data, Freeman. 1 CAE credit. Cristina I. 1 CAE credit.

Chicago 174

Chicago DC Washington Software 174

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.

Newsletter 52

Newsletter Tips eBook Content 52

Reid All About it

NOVEMBER 2, 2018

Besides having a strategy for how your association will use the data in your care, you should follow these six principles for collecting and updating member data. Many of my content marketer friends, acquaintances, and clients will appreciate this one. Creating a Killer Content Strategy. Thu 11/8 at 11 a.m. 1 CAE credit. . –

Chicago 38

Chicago DC Tools Content 38

Fonteva

SEPTEMBER 30, 2019

Focused on offering your team both big-picture planning capabilities and more specific tools to fine-tune your strategies, events, and communications, Fonteva Membership is a powerful partner for any membership-based organization. Customize your communications strategies and automate online benefits like discounts and registration perks.

Software 40

Software Association Management Association Software Tools 40

Reid All About it

MARCH 31, 2017

I’ll be off the grid except for sharing photos on Facebook (of course!) Aptify shares five under-utilized member recruitment tactics. Presenter: David Epstein, content marketing manager, Bizzabo. Mobile Learning: A Practical Strategy. Facilitator: David Joyner, Joyner Media & Strategies, Inc. A must-read.

Raleigh 150

Raleigh DC Washington Charlotte 150

Reid All About it

SEPTEMBER 10, 2021

Learn how to align desired outcomes before beginning any digital marketing campaign, understand who your audience is and where their attention lies, measure which of your key messages most effectively transforms your target audience’s attention into meaningful action, and repurpose existing content and assets vs. creating something new.

Strategy 195

Strategy Content Education Tips 195