Association Analytics

FEBRUARY 20, 2024

Signing up for a membership is not something today’s professionals shy away from, so it’s critical for today’s associations to discover how to get in front of their target market and successfully communicate their value. Once you invest in some of these strategies, it’s important to track what works to engage with potential members.

Strategy 169

Strategy Social Media Discount Newsletter 169

Freestone

MARCH 14, 2024

Introduction Are you looking for strategies to boost learner engagement in your continuing education program? Freestone LMS has reviewed the top learner engagement strategies to foster a successful continuing education program. Check out our top seven strategies for learning engagement. Look no further!

Education 91

Education Strategy LMS Learning Management System 91

Forj

AUGUST 7, 2017

Associations and nonprofits share a marketing dilemma unlike traditional for-profit businesses. The target market and demographics for a business are centered around prospective clients and existing clients. Tips for Marketing to Association Members. Include your network in marketing efforts. Go off-line, too.

Course 98

Course Tips Marketing Class 98

WBT Systems

JUNE 12, 2017

The adult education market is becoming increasingly crowded as for-profits discover the once exclusive domain of higher education, trade associations, and professional societies. Besides offering high-caliber curriculum and instructors, how can you add extra value to your online courses and ensure they stand out from the pack?

Course 192

Course Discount Review Education 192

WBT Systems

JUNE 12, 2018

When you collect useful student feedback on online courses, you can confidently assess and improve the effectiveness of your e-learning programs. Good feedback gives you the data you need to improve courses yourself and to make a case for hiring professional instructional designers to develop courses.

Course 188

Course How To Guidelines Education 188

Association Analytics

JULY 27, 2021

Using data in your content strategy will help you identify what content members value most, what isn’t resonating and what needs to be tweaked. Let’s use course registration as an example. Acumen allows you to look at your taxonomy of courses to see how they align with your members. Take action with your data.

Content 169

Content Strategy How To Course 169

WBT Systems

MARCH 20, 2018

What does it take to make a seven-figure income from online courses? She’s a multi-millionaire online marketing expert who says, “Webinars are the backbone of my business model.” Her free webinars act as lead generators for her paid online courses. Benefits of adding webinars to your marketing plan. Ask Amy Porterfield.

Course 161

Course How To Content Marketing 161

Higher Logic

FEBRUARY 26, 2019

In order to help organizations make the most of their continuing education technologies, we’ve collected our favorite strategies. Try any of these five tactics: Automate your marketing tactics for continuing education. Create engaging and interesting courses for your students. Foster a sense of community. Peer benchmarking.

Education 149

Education Strategy LMS Software 149

.orgSource

FEBRUARY 12, 2024

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

Marketing 88

Marketing Team Social Media Communications 88

EventMobi: Association Events

JUNE 26, 2023

The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement. The solution?

Member Engagement 130

Member Engagement Strategy Software Social Media 130

WBT Systems

FEBRUARY 27, 2018

But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. Why content marketing is effective. The best kind of marketing is content marketing because it helps you develop a relationship with your readers.

Content 150

Content Marketing Education Course 150

Reid All About it

FEBRUARY 16, 2024

The weekly list of free educational events and resources for the association community… Competition-beating strategies. Impexium shares seven strategies to differentiate your association from the competition in 2024. Quick hits Five ways to tell if your data management strategy is ready for AI. | Post-event attendee engagement.

Case Study 266

Case Study Newsletter Strategy Revenue 266

Fonteva

FEBRUARY 9, 2021

Included in this genre are e-learning and online courses. Selling online courses to your association members is an effective way to provide engaging and educational experiences and opportunities. Selling online courses is more than just pulling together educational materials and handing them off to your members. Let’s begin.

Course 98

Course Tips Discount Process 98

Disciple Media

AUGUST 21, 2023

In a world that never stops learning, online courses have become a golden ticket to sharing knowledge, connecting with global audiences, and even generating passive income. The rise of online courses The digital age has transformed education, bringing learning to our fingertips. But how do you make it happen? Let’s dive in!

Course 36

Course How To Price Social Media 36

Reid All About it

APRIL 19, 2024

Gain an edge on professional development competitors by adding mentoring to your online courses and cohort programs as a free or premium service. Mastering the Art of the Win-Back: Strategies to Reconnect with Lapsed Members Are you looking to re-energize your community and boost dues revenue? Education + mentoring. Decline of trust.

Newsletter 250

Newsletter Content Social Media Education 250

Higher Logic

NOVEMBER 12, 2019

The six add-on tech tools we’ll cover today will help you support a sustainable association growth strategy by showcasing membership value so that your current members and prospects have a strong understanding of the value of their dollar within your community. Read the full case study for more details on their strategy and results.

Tools 205

Tools Recruiting Recruitment Strategy 205

Associations Now

AUGUST 23, 2023

In addition, 80 percent said that upskilling would help them stand out in the job market. Jessup also recommends inexpensive webinars, videos, and training courses through LinkedIn Learning and Ted Talks. The post Three Budget-Friendly Strategies for Staff Professional Development appeared first on Associations Now.

Strategy 98

Strategy Library Recruiting Recruitment 98

Achieve

JUNE 2, 2021

However, growing up with technology and the internet has also led millennials to have certain expectations about marketing, especially in online spaces. But in reality, when done correctly, they can be just as effective as digital marketing. . direct mail and digital marketing. direct mail campaigns. benefits of direct mail.

millennials 94

millennials Course Social Media Marketing 94

Reid All About it

APRIL 12, 2024

Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. by Tony Rossell, Marketing General Inc.

Revenue 256

Revenue Strategy Price Newsletter 256

Fonteva

OCTOBER 18, 2022

CX is a relatively new field of business strategies that all types of organizations can use to ensure their customers, clients, or members have their voices heard and problems addressed. Chances are that your association likely already has a membership engagement strategy in place. What are the benefits of an intentional CX strategy?

Course 52

Course Survey Software Philadelphia 52

CMA Solutions

AUGUST 31, 2022

And that’s the short answer about why video marketing is quickly becoming the norm for businesses. A compelling video marketing strategy brings your brand to life because it captures and presents people as they are. Video marketing is a shot of adrenaline to any integrated digital marketing campaign. Take a look.

Video 52

Video Marketing Strategy New Jersey 52

Higher Logic

OCTOBER 12, 2017

That’s why we’ve put together a refresher course on some of the greatest advantages of using technology as part of your nonprofit fundraising strategy. Online community and marketing tools open up communications with your supporters. As technology becomes more advanced, so do nonprofit strategies.

Technology 179

Technology Strategy Software Tools 179

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. Email marketing news.

Survey 256

Survey Project Strategy Education 256

Disciple Media

DECEMBER 18, 2023

Our comprehensive guide delves into the steps to build a thriving online learning community around your courses, ensuring a harmonious blend of technology, collaboration, and interactive learning that resonates with the needs of modern learners. Start by defining what learners should know or be able to do by the end of the course.

Course 36

Course Case Study Social Media Project 36

.orgSource

MAY 15, 2023

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. Effective strategy begins with an integrated plan.

Marketing 88

Marketing Team Social Media Communications 88

Higher Logic

OCTOBER 4, 2018

Whether you’re on a small team, a team of one, or a large team with divided responsibilities and resources, marketers all have a few things in common: We need to accomplish things quickly, handle multiple projects at once, stay inspired, keep ourselves updated about current events, and collaborate with others across our team or departments.

Tools 233

Tools Marketing Social Media Software 233

Nimble AMS

APRIL 29, 2022

There are myriad options on how to increase profits, however, leveraging successful strategies at your organization guarantees increased revenue and delivers value to the member experience. . To take your learning program to the next level, you’ll need to ensure you offer engaging learning courses. at your association: .

Revenue 118

Revenue Strategy Discount Price 118

Higher Logic

MARCH 6, 2019

Create an omnichannel engagement strategy. What’s an Omnichannel Engagement Strategy? An omnichannel engagement strategy is a cross-channel content strategy organizations use to create a personalized experience for members. Increasing your members' engagement with personalized experience is the goal. Segment members.

Strategy 149

Strategy Software Member Engagement Content 149

Blue Sky eLearn

JANUARY 14, 2019

What are the best ways that your organization can step up its online strategy in order to acquire more members? When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities. Prioritize social media engagement.

Strategy 157

Strategy Social Media Discount Newsletter 157

Higher Logic

FEBRUARY 7, 2019

Can we talk about how glamorous the life of a marketer is for a moment? …I While the role of a marketer can be incredibly interesting and rewarding, it doesn’t come without challenges. You’re not alone, you hardworking marketer, you! Of course it does. Email Marketing vs. Marketing Automation [Explained].

Marketing 149

Marketing Video Resources Content 149

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150

Survey Marketing Certificate Education 150

Reid All About it

MARCH 8, 2024

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. In 2024, the data continues to show how the historical assumptions that drove association strategy are less and less valid.” Event marketing. Humans… so persuadable!

Social Media 250

Social Media DC Strategy Education 250

Blue Sky eLearn

JANUARY 14, 2019

What are the best ways that your organization can step up its online strategy in order to acquire more members? When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities. Prioritize social media engagement.

Strategy 150

Strategy Social Media Discount Newsletter 150

Association Success

APRIL 24, 2020

In fact, I found myself wondering, “Is Carole Baskin actually a marketing genius?”. Here are some digital strategy lessons we can learn from Big Cat Rescue. Your marketing director didn’t. Does your favorite nonprofit have a TikTok strategy? Of course, finding out requires you to give up your name and email address.

Strategy 100

Strategy Tampa San Diego Marketing 100

Reid All About it

JANUARY 19, 2024

TopClass LMS explains why you should keep the conversation going and the community gathering after a course, conference or educational program ends. Dean West of Association Laboratory explores what dating apps can teach us about membership strategy. Marketing to Gen Z and millennials. Membership. Event trends. 1 CAE credit.

Revenue 256

Revenue Strategy Member Engagement United States 256

Higher Logic

JUNE 5, 2018

If you are under the impression that “set it and forget it” is a successful strategy for using marketing automation software, I release you from this spell. People will say one of the benefits of marketing automation software is that you can simply put the software in action and then let your automated campaigns go their merry way.

Marketing 159

Marketing Email Marketing Software Social Media 159

Mizz Information

MARCH 15, 2023

But of course, it should have occurred to me because what’s old is almost always still always new to associations it seems. The post Will Associations Ever Move Past Shiny Object Syndrome to Strategy? But social media? first appeared on Mizz Information.

Strategy 105

Strategy Social Media System Recruiting 105