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MARCH 1, 2024

When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. Location: Washington DC. Companies still have money to spend, but they might not spend it with you, unless you offer what they really want. Advertising. 1 CAE credit.

Education 256

Education New Hampshire Tips Technology 256

InternetAssociation

JANUARY 14, 2021

This year’s Notorious Markets report includes language highlighting that e-commerce platforms have invested significant time and resources to combat this problem and have developed innovative tools and processes along the way.”. ###.

Report 59

Report Marketing United States DC 59

Potomac Core

MARCH 3, 2020

Factors including Coronavirus Disease , supply chain disruptions , political polarization , innovative technologies, cyber threats, trade policy, shifting consumer attitudes, & workforce shortages all complicate markets. Research sets the stage for market focused discussions. Julia Hamm.

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DC Arlington Virginia America 232

Reid All About it

APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. Gamification at events. EventMobi explains the psychology behind gamification. More info/register.

Revenue 256

Revenue Price Denver Tools 256

Associations Now

FEBRUARY 24, 2017

The DC Council introduced a bill this week that would adjust the new paid leave law and reduce the resulting tax increase on local businesses. DC Council Chairman Phil Mendelson said this week he expects to hold a hearing in June on possible changes to the District’s new paid leave law to address concerns from local business leaders.

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DC Washington Cost Marketing 40

Reid All About it

JANUARY 18, 2019

In this competitive talent market, this sounds like a must-read for association execs. LinkedIn, Coursera, Udemy and other learning platforms are coming for your market, if they haven’t already. A classic marketing mantra (about pricing) is flawed. Presenter: Jason Askew, Product Marketing Manager, Cvent.

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DC Washington Member Engagement Content 293

InternetAssociation

APRIL 29, 2020

The post Statement In Response To The 2019 Notorious Markets Report appeared first on Internet Association. The industry will continue to develop new tools and partnerships, working closely with USTR, the Department of Homeland Security, law enforcement, and policymakers, in order to combat this problem.". ###.

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Report Marketing United States DC 52

Reid All About it

SEPTEMBER 15, 2023

Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Tue 9/19 at 2 p.m. – Consultants In Person Meet Up for DC/MD/VA (Washington DC) See agenda attachment in this ASAE Collaborate discussion.

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

NOVEMBER 16, 2018

Some quick hits before we get to this week’s list of free webinars: Thought leadership is an overused buzzword but it’s also a highly effective marketing strategy. Characteristics of top-performing B2B content marketers. Marketing Charts ). Location: Washington DC. Location: Washington DC and online. Agility PR ).

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DC Washington Indiana Review 235

Reid All About it

JUNE 30, 2023

Host: Nexus Marketing Agency Speakers: Mackenzie Burckbuchler, Partnership Success Specialist at Double the Donation Jessica King, Business Lead at Getting Attention Patrick Larkin, Nonprofit & Business Consultant at CSR – Consulting. Location: Washington DC. More info/register. More info/register. More info/register. .

Chicago 205

Chicago Newsletter Revenue Education 205

Reid All About it

NOVEMBER 29, 2019

. – AWTC End-of-Year Reception (Washington DC). Location: Washington DC. Demystifying Event Marketing. Learn why events are such an important part of a holistic marketing strategy and how they are uniquely capable of delivering incredible returns when integrated as part of a multi-channel marketing strategy.

West Virginia 360

West Virginia Washington DC Revenue 360

Associations Now

MARCH 16, 2016

With Washington, DC, in many ways the center of the nonprofit world, it’s good to get a pulse check every once in a while. The post Survey: DC Nonprofits Expect Growth in 2016 appeared first on Associations Now.

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DC Survey Washington Revenue 40

Spark Consulting

MARCH 16, 2021

Today marks one year since DC shut down for the pandemic. One year ago today, DC shut down for the pandemic. One year ago yesterday, I went to my last in-person boxing class at Nuboxx and had my last meal in a restaurant (brunch with friends at Coconut Club at Union Market). So here it is. We get carry out once a week.

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Class DC Sample Process 195

Nimble AMS

APRIL 27, 2023

In mid- April , the Nimble AMS team attended the 2023 Salesforce World Tour in Washington DC. Your organization will have the opportunity to witness the entire Salesforce ecosystem in action, from Tableau Analytics to Marketing Cloud. Associations need to put the 2024 DC Salesforce World Tour on their radar.

DC 116

DC Innovation Class Team 116

Nimble AMS

MARCH 6, 2023

Caroline Laurin Vice President of Marketing & Communications at the American Association for the Study of Liver Diseases (ASSLD) Caroline Laurin routinely develops key marketing campaigns and strategies to elevate AASLD’s mission and vision.

Innovation 145

Innovation District of Columbia Baltimore Illinois 145

GlowGlobally

JULY 9, 2009

Market & Biz Plan. MCI Launches E-Learning Services for Non-US Market » Jul. Emerging Market Strategy Seminars – Chicago and DC in August. Categories: MARCOM , Market & Bus Planning , Meetings , Product Mgmt. Membership. Public Affairs. by Peter Turner. Here are some highlights: Engaging China.

Chicago 60

Chicago DC Strategy Marketing 60

Reid All About it

MAY 31, 2019

We’ve also been enjoying fresh peas and snap peas from the farmers market, but even frozen peas will work in this gnocchi with peas, spinach and lemon—add green onions too to celebrate late spring in all its green glory. Associate of Content Marketing, Cvent. Partnership Professionals Network Idea Exchange (Washington DC).

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DC Washington Education millennials 170

Reid All About it

APRIL 28, 2023

WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Membership marketing has come a long way since I first started in associations. Host: Grip Speakers: Dahlia El Gazzar, Founder, DAHLIA+Agency Hew Leith, VP of Marketing, Grip Wed 5/3 at 12 p.m. –

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DC Recruiting Recruitment Washington 205

Nimble AMS

JULY 9, 2023

Patterson: Nimble AMS has an excellent reputation in the market as a Salesforce solution that is feature-rich and easy to use for association staff. ” What is Fíonta’s connection to associations? “Nimble AMS has an excellent reputation in the market as a Salesforce solution that is feature-rich and easy to use for association staff.”

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DC Software Washington Innovation 123

Reid All About it

MARCH 15, 2019

. – Beyond the Logo: Building Real Partnerships to Grow Non-Dues Revenue (virtual and Washington DC). They’re seeking more ROI as they compare the value of association sponsorships with other marketing opportunities. Locations: virtual and Washington DC. Improving Member Engagement (Coffee Talk – Washington DC).

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DC Washington Denver Sacramento 150

Reid All About it

OCTOBER 6, 2023

Although associations can offer opportunities for shared purpose and connections, they need to better understand this market segment and design a fresh value proposition for young professionals who want to engage in new ways. Content marketing. Location: Washington DC. Association deathwatch. More info/register. 1 CMP credit.

Revenue 256

Revenue Certificate Tools Innovation 256

Reid All About it

JANUARY 4, 2019

Tony Rossell at Marketing General Inc. identifies six bad marketing habits that are killing membership marketing and growth —fodder for your association’s New Year’s resolutions. Some quick hits before we get to next week’s free webinars: How event planners can use content marketing to raise awareness and drive attendance.

Video 285

Video Washington Social Media DC 285

Reid All About it

MAY 17, 2019

WBT Systems explains why the “education hacking” movement is growing and how your association can attract this new market. Solving with ACE: A Design Thinking Experience (Washington DC and virtual). Location: Washington DC and virtual. How to Validate Your Market for Educational Products. Tue 5/21 at 3 p.m. 1 CAE credit.

DC 170

DC Washington Social Media Revenue 170

Reid All About it

SEPTEMBER 22, 2017

Heed this advice from a content marketing agency that knows its stuff, RepCap, about the two things you need to run a great content marketing program. – Negotiate Harder and Other Meetings Tips and Trends (Washington DC Idea Swap). Location: Washington DC. Host: American Marketing Association. Host: ASAE.

North Carolina 222

North Carolina Arlington DC Washington 222

Reid All About it

OCTOBER 12, 2018

Harvard Business Review says, “Translators play a critical role in bridging the technical expertise of data engineers and data scientists with the operational expertise of marketing” and other front-line managers. How to explain content marketing to anyone. Content Marketing Institute ). Location: Washington DC.

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DC Las Vegas Washington Review 170

Reid All About it

OCTOBER 4, 2019

For my marketing friends: Nico Prins at Content Marketing Institute explains how to use Google Search Console to increase traffic to your site. Presenter: Julia Campbell of J Campbell Social Marketing. Presenter: Rachel Clemens, Chief Marketing Officer, Mighty Citizen. Data Analytics for Association Marketers.

LMS 186

LMS DC Social Media Washington 186

Reid All About it

MAY 24, 2019

Associations put a lot of effort into educating their members and market, but meanwhile, no one in the association is focused on educating their own staff. B2B SaaS marketers, you may want to review these SaaS content marketing statistics from Emily Byford. Location: Washington DC. Thu 5/30 at 12 p.m. 1 CAE credit.

DC 170

DC Illinois Washington Content 170

Reid All About it

MARCH 17, 2023

But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Jimmy Daly, Superpath ) Personas, even well-researched ones, are worthless for marketing. Content is a commodity, says WBT Systems. Chapter habits. to 5 p.m. –

Revenue 205

Revenue Certificate Committee Leadership 205

Potomac Core

MAY 3, 2016

KPMG’s 2016 report “Setting the Course for Growth: CEO Perspectives” underscores how today’s CEO is laser focused on staying relevant in a turbulent global market. Achieving Association Relevance Despite Market Turbulence is how CEO’s can position their organizations for long term growth and durability.

Marketing 100

Marketing eBook Member Engagement Guidelines 100

Reid All About it

JANUARY 11, 2019

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. Three ways content marketers can provide value to the sales team. Pam Didner, Content Marketing Institute ).

DC 275

DC Washington Learning Management System LMS 275

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JUNE 2, 2023

Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. WBT Systems says learning analytics can answer all kinds of questions about your education programs, including their market performance, effectiveness, and value to learners and your association. Don’t have a salesperson call them.

Technology 195

Technology Chicago Education System 195

Reid All About it

OCTOBER 5, 2018

In their Ultimate Guide to SEO , HubSpot describes in plain English how to increase your site’s visibility and rankings with search engine optimization, content marketing, and link building. Chapter Roundtable in Washington DC. Location: Washington DC. – Association Palooza VI (Washington DC). Host: EventMobi.

DC 170

DC Washington Tools Certificate 170

Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Membership Mondays Winter Celebration (Washington DC) Enjoy beer, wine, soft drinks, and a light nosh to celebrate a great 2023. Location: Washington DC. More info/register. to 4:30 p.m. –

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

JANUARY 26, 2018

Last call to participate in Marketing General Inc.’s s 10th annual Membership Marketing Benchmarking Survey. The Millennial Generation: A Demographic Bridge to America’s Diverse Future (Washington DC). Location: Washington DC. Location: Washington DC. Make Your Marketing Technology Resolutions for 2018.

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DC Washington millennials Chicago 225

Reid All About it

DECEMBER 8, 2017

KnowBe4 says: if your IT and Marketing departments are not freaking out about GDPR compliance , you are not paying attention. Those insights feed into marketing automation systems to make them more effective at delivering messages that provide value to members.”. . Partnership Professionals Network Lunch (Washington DC).

DC 150

DC Washington Review System 150

Reid All About it

JULY 7, 2023

Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. Location: Washington DC. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Wed 7/12 at 5 p.m. AI and event planning. 1 CAE credit.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

JANUARY 12, 2018

Tue 1/16 at 12 p.m.* – Chapter Roundtable in Washington DC. Location: Washington DC. Telemarketing Still Has a Place in Today’s Association Marketing Mix. Learn why telemarketing is still important in the membership marketing world. Host: Marketing General Inc. Host: Marketing General Inc. Host: Billhighway.

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DC Washington eBook Marketing 153