YourMembership

NOVEMBER 20, 2014

Before you create marketing content or distribute association communications, ask yourself: What do I want to achieve? Am I delivering the right message to the right audience? How can I distribute content most effectively to the right people? It seems like a simple approach, but many associations mistakenly believe that “some is good, but more is always better” when communicating with members.

Content 150

Content Marketing Newsletter Communications 150

Jamie Notter

NOVEMBER 20, 2014

'After my keynote last year for Sitrion’s client conference, I sat down with Daniel Kraft, their super-smart CEO, and chatted about culture and human organizations.

Video 122

Video Conference Organization 122

Associations Now

NOVEMBER 20, 2014

'The International Windship Association hopes to make a fresh pitch to the commercial shipping industry, asserting that wind-powered ships are a viable option to push things forward. The world of commercial shipping has a new advocate for renewable energy—and the solution is a bit of a throwback. As in, “Throw back the sails—there’s a gust of wind!

Industry 77

Industry Conference 77

SCD Group

NOVEMBER 20, 2014

'Millennials Will Become The Majority In The Workforce In 2015. Is Your Company Ready? Via FastCompany Next year, people born between 1981 and 1996 are poised to become the new workforce majority and will eventually remake the workplace in their own image. That means office culture is in for big changes. As a new survey shows, this generation is already chafing at today''s traditional company structures.

millennials 64

millennials Minnesota Texas Social Media 64

Advertisement

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

Associations Now

NOVEMBER 20, 2014

'To educate members of Atlanta’s commercial real estate community about the struggles and successes of some the industry’s women and minorities, the Atlanta Commercial Board of Realtors recently launched a speaker series focused on diversity. As we explored here last week , incorporating greater diversity in an association is easier said than done. But, whether fostering a more inclusive and supportive environment in the workplace or breaking down barriers within an industry, a true commitment t

Atlanta 76

Atlanta Pennsylvania Dallas Industry 76

Associations Now

NOVEMBER 20, 2014

'Two high-profile journalism organizations are working together to offer a free academy designed to teach women the skills needed to be leaders in digital media. Two leading journalism organizations are working to improve the prospects for women in the digital media and technology fields. The Online News Association , a professional organization for digital journalists, is teaming with the nonprofit Poynter Institute to teach more than two dozen female journalists how to get ahead in the field.

Leadership 63

Leadership Course Technology System 63

Wired4Leadership

NOVEMBER 20, 2014

'Leaders have a big problem, which means you may have a big problem, too. When uncertainty is the new normal, how is it possible to lead others? Increasingly, leadership resilience (and lots of it) is your most valuable skill. Your confidence comes from your ability to bounce back and persevere even in the face of […]. You are reading Leaders!

Leadership 47

Leadership 47

Holly Duckworth

NOVEMBER 20, 2014

'Holly Duckworth, spirit strategist with Deepak Chopra’s new book. The Future of God. By Deepak Chopra. My post on seeing Deepak Chopra gained the most “likes” and comments of any post all year. Many people asked me off line if I would offer a book club on the book. I spent the next day reading the entire book and meditating on the content and my role with in it.

Class 41

Class Discount Price Education 41

Associations Now

NOVEMBER 20, 2014

'A first-of-its-kind document from the Association of American Medical Colleges lays out 30 core competencies that will be rolled into physician training. The goal: a culture change in how healthcare is provided to the LGBT community. A landmark report from the Association of American Medical Colleges includes the first guidelines for training physicians to care for people who identify as lesbian, gay, bisexual, or transgender, who are gender nonconforming, or who are born with differences of se

Guidelines 85

Guidelines Education Louisville Report 85

Advertisement

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

Beth Kanter

NOVEMBER 20, 2014

'My colleague, Henry Timms and Jeremy Heimans have just published an important piece over on the Harvard Business School blog called “ Understanding the New Power ” that gives us a great high level analysis of how collaborative economy is operating in the social good sector. The piece talks about how the growing tension between: old power and new power are transforming the way that social good activists do their work.

Analysis 52

Analysis Project System Organization 52

Associations Now

NOVEMBER 20, 2014

'Traditional print marketing meets new-school media at a conference for continuing education. Plus: An association celebrates a century of radiology. As a champion of lifelong learning, The Learning Resources Network (LERN) aims to be at the forefront of educational innovation. The association is fulfilling its mission with a strong emphasis on new media techniques at its annual conference, which will be held November 21-23 in Orlando, Florida.

Education 64

Education Conference Boston Social Media 64

Associations Now

NOVEMBER 20, 2014

'Heroes make for great stories, even in business. The trick is to be creative in seeking them out. Also: Get ready to start talking about 2016. In 1999, alternative rock band the Flaming Lips wrote a simple statement on the challenges that come with being a hero. “ Waitin’ for a Superman ,” one of many Superman-themed songs from the era , describes the pressure a hero feels when everyone is waiting for him or her to show up. “Tell everybody waitin’ for Superman that

Content 58

Content Video Strategy Tools 58