Thu.Jan 12, 2017

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A Gaming Company Tamed Toxic Trolling - What They Learned Could Help Your Community

Higher Logic

How do you change the behavior of millions of community members? That’s the problem Riot Games had to solve with their game, League of Legends when they realized that antisocial behavior - like gamers using racial and homophobic slurs with each other - had reached toxic levels. By using social science and tons (and TONS!) of data, Riot Games uncovered tactics to reduce - if not end - toxic trolling within their game, League of Legends.

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Four Things that Turned This Association’s Annual Conference into a Member Recruiting Machine

Wild Apricot

For many associations the annual conference is the biggest event of the year. But, what many associations don’t realize is that the annual conference can also be their biggest member recruiter. Here's how one association uses its annual conference to add hundreds of members each year.

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Create real value from 2017 learning trends.

YourMembership

Let’s attack the hype machine in learning. It’s big, but easy to take down. In the education industry, we are notorious hype builders. We quickly herald the start of new trends as quickly as our digitally shortened attention spans enable us. We use terms like “mobile learning,” “micro learning,” “personalized learning” and even “social learning” […].

Education 174
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How to Get Your Customers to Sell and Market for You

Socious

You’ll easily pay $300-$500 for a new vacuum cleaner. That’s why, when I needed to buy a new one recently, I didn’t take the decision lightly. I spent over 50 hours researching vacuums online. I went to multiple stores, testing several vacuums as well as questioning the people selling them. I was looking for a clear idea of the winners and losing in the category.

How To 130
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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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As A Society We are Losing Patience which Significantly Impacts Our Associations

Smooth The Path

Related posts: Resilience in our associations. Reflective association leaders. Our biggest job as association leaders. The post As A Society We are Losing Patience which Significantly Impacts Our Associations appeared first on Smooth The Path.

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New Year Resolution: Invest in Association Learning Technology

.orgCommunity

From : Blog Entry >> Michelle's Blog Entry We are all making personal and professional new years resolutions for 2017, setting goals and making promises to ourselves to keep them this year. Back at the office, this process is paralleled as the new year kick-starts strategic planning sessions to set goals for association management, covering everything from membership growth and retention to updating education and certification programs.

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Thursday Buzz: Event Planning for a Million People

Associations Now

Take a look at the tremendous effort it takes to produce a world-famous event. Also: A state chamber goes from money troubles to tripling its revenue. How do you begin to plan an event that 1 million people will attend? Event-planning pro Jarno Stegeman, also known professionally as The Event Tutor, spoke with George Ridgely , the executive director of San Francisco Pride, about how he and his team prepare for the world-renowned San Francisco Pride Parade and Celebration.

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How to Get Your Customers to Sell and Market for You

Socious

You’ll easily pay $300-$500 for a new vacuum cleaner. That’s why, when I needed to buy a new one recently, I didn’t take the decision lightly. I spent over 50 hours researching vacuums online. I went to multiple stores, testing several vacuums as well as questioning the people selling them. I was looking for a clear idea of the winners and losing in the category.

Marketing 100
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AV Alliance Pushes for New Ethernet-Based Standards

Associations Now

The SDVoE Alliance has a heck of an acronym in its name, but its goal—to standardize AV rigs to use the Ethernet protocol—may be even more audacious. The future of audiovisual technology could be over the same series of tubes that the internet moves along, if a new coalition has its say. The newly announced Software Defined Video over Ethernet (SDVoE) Alliance hopes to create new standards for ethernet-based distribution of video and audio signals over Internet Protocol (IP) networks.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Conference Circuit: Rooted in Research

Associations Now

Rundown Attendees: 300. Exhibitors: 40. The Qualitative Research Consultants Association’s 2017 Annual Conference kicks off in Los Angeles next week. Close to 300 are expected to attend. Hundreds of professionals who design, conduct, analyze, or support primary qualitative research and analysis will make their way to L.A. next week to expand and strengthen skill sets via hands-on collaborative practice, learn from the best in the industry, and refresh their practice with new methodologies, tools

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ASAE Joins Business, Hospitality Groups to Oppose Texas ‘Bathroom Bill’

Associations Now

Saying that a bill introduced in Austin last week would discriminate against the LGBT community and hurt business in Texas, ASAE and others in the hospitality, meetings, and association industries announced a joint campaign to oppose it. ASAE opposes any legislation that permits or even gives the appearance of tolerating discrimination. A group of business organizations, convention and visitors bureaus, and associations, including ASAE, yesterday jointly denounced a measure introduced in the Tex

Texas 63
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The Senate’s Press Secretaries Group Keeps It Bipartisan

Associations Now

For more than 40 years, the U.S. Senate Press Secretaries Association has helped communication pros do their jobs—in part by helping its members get outside of the Beltway every once in a while. With the changing of the political guard comes a whole lot of people in new roles. That’s especially the case in the Senate, where communication officials are getting their feet wet in the halls of power along with their bosses.