Wild Apricot

MAY 3, 2016

May means nicer weather and I know you want to go outside, but here are 18 great reasons to stay glued to your computer screen!

194

194

Potomac Core

MAY 3, 2016

In an era of unending economic challenges and uncertainty, industries must be relevant in order to grow. KPMG’s 2016 report “Setting the Course for Growth: CEO Perspectives” underscores how today’s CEO is laser focused on staying relevant in a turbulent global market. In order to remain relevant to their members Trade Association CEO’s focus more on understanding industry challenges then helping drive industry outcomes.

Marketing 119

Marketing eBook Member Engagement Guidelines 119

Smooth The Path

MAY 3, 2016

We are sitting around the conference table having the same conversation we always have. There’s a major problem for which there is no good solution. The same solutions are each brought up and reviewed and discarded because the solutions are just to painful to consider. So the problem continues to be a problem. We spend time and mental energy discussing the problem but all that time and energy is wasted because there’s no reasonable solutions.

Review 73

Review Conference Industry Organization 73

Associations Now

MAY 3, 2016

At events, we use social media to engage with our attendees and to keep the hashtag flowing. Should event social media be a deeper part of the process? A new startup makes the case for social strategizing months before the event. When it comes to event social media, is your association’s problem a lack of planning? Not like planning a couple of weeks out, just to be sure that people are aware your event has a social presence.

Social Media 63

Social Media Strategy San Francisco Tools 63

Advertisement

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

Higher Logic

MAY 3, 2016

There’s no one right way to run a community, so it should come as no surprise to anyone that there’s not a single path to becoming a community manager. In fact, when people ask me about what makes someone great at community management, I tend to describe more personality traits than anything else: adaptability, curiosity, an analytical mind. And yet, there are plenty of things you can do to prepare yourself for getting a job as a community manager.

How To 163

How To Discount Certificate Course 163

Aaron Wolowiec

MAY 3, 2016

On Thursday, April 28, I had the opportunity to present a webinar on learning portfolio audits as part of the CommPartners Education Innovation Series. I define a learning audit as a systematic review of a learning program or a learning portfolio to determine the strengths and weaknesses with the ultimate aim to guide subsequent improvements. But what does that have to do with thinking like an entrepreneur?

Education 109

Education Newsletter Report Process 109

Associations Now

MAY 3, 2016

The M+R Benchmarks Study looks at how nonprofits are using email and other online means—and what kind of results they’re getting. Bad news: Email metrics—open rates, click-throughs, and response rates—are down. But there’s also some good news: Email fundraising is up. Those are just two results from the M+R Benchmarks Study , which looked at the online metrics of 105 nonprofits and then mapped out some trends when it comes to the organizations’ fundraising, advocacy, and marketing activities.

Revenue 60

Revenue Newsletter Social Media Marketing 60

Associations Now

MAY 3, 2016

Legislation that would designate the bison the official national mammal passed Congress last week—thanks to a coalition created by the InterTribal Buffalo Council, the Wildlife Conservation Society, and the National Buffalo Association. The Vote Bison Coalition claims a victory as both the House and the Senate last week passed the National Bison Legacy Act, legislation that names the bison the national mammal.

United States 59

United States America Products Organization 59

Associations Now

MAY 3, 2016

The American Bar Association has ruled that its members should have some help appreciating their moms on Mother’s Day. What is it? Mother’s Day is this weekend, and there are bound to be plenty of busy lawyers who have yet to decide how to show their appreciation for everything Mom has done over the years. That’s where the American Bar Association comes in.

Discount 58

Discount Maine System Leadership 58

Advertisement

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

Associations Now

MAY 3, 2016

The app-based driving service Uber considers its drivers independent contractors rather than employees, which generally prevents those drivers from unionizing. A new group for drivers in the New York City area hopes to get around this problem by forming a new “self-help organization.” The Uber drivers in the most populous city in the country can’t organize a labor union.

New York City 46

New York City New York Massachusetts California 46

Associations Now

MAY 3, 2016

Two decisions last week by the FCC could have wide-ranging effects on business broadband services for both corporations and wireless companies. The changes are moving forward thanks in part to a compromise between Verizon and a trade group for smaller telecom firms. If your organization relies on corporate broadband services, changes proposed by the Federal Communications Commission (FCC) could alter the level of competition for those services.

Proposal 40

Proposal Price America Washington 40