Higher Logic

FEBRUARY 4, 2016

What happens if everyone in the world (at least, everyone with internet) has access to the same platform and can interact with one another? In 2016, we have a pretty good idea of what happens. We’ve all been part of a similar experiment -- think of all big social media outlets or online communities: Reddit, Quora, Twitter, LinkedIn, Facebook, etc. Amazing things happen when we’re connected -- community has the ability to really empower members and create strong loyalty for a platform.

Conference 177

Conference millennials Social Media Software 177

Wild Apricot

FEBRUARY 2, 2016

It’s a new year, you have ambitious goals for your organization, but you need volunteers to fill the gaps. What you need is a Volunteer Unicorn!

How To 191

How To Organization Strategy 191

Aaron Wolowiec

JANUARY 31, 2016

Elyse Kopietz, director of communications, marketing and events, Michigan Manufacturers Association. Q & A with Elyse Kopietz , director of communications, marketing and events, Michigan Manufacturers Association. Q: It’s February…the month of love, candy hearts, chocolate and other sweet treats. So, if you could pick a special valentine, who would it be and why?

Michigan 159

Michigan Content Certificate Library 159

Reid All About it

FEBRUARY 5, 2016

Schedule one hour next week to attend one of these webinars, read ASAE Collaborate, or skim the #assnchat hashtag on Twitter for good reads. You can’t get ahead if you’re always behind! Webinars. Tue 2/9 at 3:30 p.m. – eLearning Strategy, Tactics & Responsive Planning. Pave a clear pathway to building better eLearning programs for your association with this free, monthly webinar series from iCohere Academy, a worldwide professional community of practice dedicated to the evolution of we

Pennsylvania 150

Pennsylvania Social Media Recruiting Recruitment 150

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

YourMembership

FEBRUARY 2, 2016

We recently kicked off our Thought Leadership Webinar Series for 2016 with Reggie Henry, CAE, the CIO of ASAE: The Center for Association Leadership. The webinar was entitled Thriving with Disruption: Associations, Technology and Key Trends for 2016. In his presentation, Reggie shared his unique vision on the state of technology and the digital disruption that will continue to impact associations as we move through 2016.

Leadership 150

Leadership Technology Conference Strategy 150

Aaron Wolowiec

FEBRUARY 2, 2016

Look closely at the picture at right. Yes, that’s a pig’s foot. And, yes, I’m pulling a fish hook out of it MacGyver-style with a piece of rope. (By the way, if you noticed the fake blood near my eye and cheek – bonus points.) But let’s not get ahead of ourselves. Day 1 of Wilderness First Aid. I’m still alive. Introductions, lecture and hands-on activities indoors.

Handbook 141

Handbook Course Education Content 141

Virtual

FEBRUARY 4, 2016

Sometimes you can find information for best practices for Boards and working groups in the most unusual of places. A recent article in a scientific journal entitled “ Why too much evidence can be a bad thing ” talks about how sometimes too much evidence can be a bad thing. In fact, as the article states, in ancient Jewish law, if a person was found unanimously found guilty by all judges, then the suspect was acquitted.

Committee 130

Committee Analysis System Examples 130

Socious

FEBRUARY 4, 2016

In the end, keeping your members coming back to your community comes down to more than just making participation into a game, or training your members to login every day. Without engaging content, none of that really matters.

Content 125

Content How To Association Management 125

Higher Logic

FEBRUARY 1, 2016

Is Twitter a community? For many, it’s a straightforward answer. Here’s the catch: not everyone agrees on what the right answer is. Some say ‘yes,’ some say ‘no.’. So what’s the deal? That brings us to the (digital) age-old question: what’s the difference between social media and online communities? Many people think they’re one in the same -- they both bring people together, right?

Social Media 120

Social Media Content Examples Leadership 120

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

Association Navigator

JANUARY 31, 2016

I just finished Hans Finzel’s Top Ten Mistakes Leaders Make. This book is nearly 20 years old, but it includes some timeless advice for leaders, with a particularly good chapter on successful leadership transitions. The transition to a new senior association executive presents a great opportunity for an organization to grow and innovate, but transitions that aren’t handled well can set an organization back for years Finzel says.

St. Louis 109

St. Louis Leadership Association Management Alabama 109

Eric Lanke

FEBRUARY 1, 2016

Holocracy strikes me as one of the latest buzzwords--representing a generalized concept of super-charged success that everybody wants but doesn't really understand. And lest you think I am being elitist, let me say up front that I put myself squarely into that camp. One definition of holocracy I've seen goes something like this: A flat organizational structure where each employee has the autonomy to choose what they work on, and has equal ownership over and a say in what’s created and delivered

Resources 100

Resources Course Innovation Communications 100

Socious

FEBRUARY 2, 2016

There are several different paths to creating a successful online community—and there are even more ways to measure that success.

How To 132

How To Association Management 132

Vanguard Tech

FEBRUARY 3, 2016

Website and association management software integrations are a lot like sex when you’re a teenager… everyone talks about it, it seems like everyone is doing it, and you think they are doing it more and better than you. But it doesn’t need to be that way. Just like we all matured (or some of us did) and learned better, there is a route to “integration maturity.

Tips 76

Tips Software Association Management Strategy 76

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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

Price

Smooth The Path

FEBRUARY 2, 2016

What should we be measuring? The value members perceive they get from the association or their satisfaction in the association? This question was posed by an association executive during a webinar on member research that I recently gave to 140 attendees. An aside: allowing webinar attendees to chat with the organizer, presenter AND each other is a bit more difficult but it adds a lot of value to the chat, I highly recommend it.

Member Research 73

Member Research Survey Course Organization 73

Associations Now

FEBRUARY 2, 2016

To engage a new generation of supporters in its work to fight muscular dystrophy, ALS, and related life-threatening diseases, the Muscular Dystrophy Association introduced a new brand. Also included: a pledge to double spending on research for a cure. The Muscular Dystrophy Association, the charity known by many for its celebrity-infused telethons hosted by comedian Jerry Lewis, unveiled a new logo, website, and “Live Unlimited” campaign Friday at the site of the group’s first-ever telethon: Ca

millennials 72

millennials Innovation Communications Marketing 72

AMR Management Services

FEBRUARY 2, 2016

In this blog entry, Amy Hille Glasscock and Meredith Ward, both senior policy analysts for the National Association of Chief Information Officers ( www.nascio.org ), describe why they do.

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64

Association Adviser

FEBRUARY 5, 2016

Little data are valuable pieces of information that are generated by repeat, quotidian interactions between your members and your communications. Adjustments to your association’s communications. For more about this topic, click on the headline.

Communications 60

Communications Marketing 60

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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

Survey

Smooth The Path

JANUARY 31, 2016

Will members get enough value from our association in the future? Yes, membership may have held steady last year. Yes, retention metrics may also be stable. But that doesn’t mean we are free from worry. Always looming is the big question, are we doing the right things now that will give members value and keep membership growing in the future ? One big hot button for association professionals that triggers our fears is technology.

Innovation 69

Innovation Strategy Marketing Technology 69

Associations Now

FEBRUARY 5, 2016

Last week a longtime exhibitor announced it would no longer occupy a tradeshow booth at the upcoming Entertainment Software Association expo and instead hold an offsite event of its own. Should other associations be concerned? When the Entertainment Software Association’s E3 2016 Expo takes place in Los Angeles in June, it will miss one of its largest and longest-tenured exhibitors: entertainment software company Electronic Arts.

Los Angeles 66

Los Angeles Revenue Software Video 66

Idea Architects

FEBRUARY 3, 2016

Are you engaged with engagement ? Engagement. It’s been all t he rage the past few years as both for-profit companies and nonprofit organizations look for ways to create with their customers or members what we once called “stickiness”. Gallup's work on employee engagement has a l so generated significant attention for the concept. Much of the customer or member engagement emphasis, perhaps rightly so, has focused on activity-based metrics as the primary engagement indicator : liking posts on Fac

Committee 60

Committee Products Report Member Engagement 60

Association Adviser

FEBRUARY 5, 2016

Little data are valuable pieces of information that are generated by repeat, quotidian interactions between your members and your communications. Adjustments to your association’s communications. For more about this topic, click on the headline.

Communications 60

Communications Marketing 60

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

Analysis

Smooth The Path

FEBRUARY 4, 2016

They are busy! They have learned to ignore emails maybe even your association’s emails. The content of the email is not of value to them. Email is not a priority right now. It is super hard to get our member’s attention with emails so if we are going to do it, this is how: Related articles: Your members don’t believe you. Storytelling is the new association marketing.

Innovation 67

Innovation Marketing Content Strategy 67

Associations Now

FEBRUARY 1, 2016

A new survey by Advanced Solutions International shows that increasing member engagement is a key goal for membership executives. Adopting a strategy for measuring engagement is one way for associations to thrive. More members, satisfied members, better engaged members: Three objectives that all associations have every year. So, it’s no surprise that each was on the list of goals that matter most to 734 membership executives, according to new survey results from industry consultant Advanced Solu

Member Engagement 65

Member Engagement Survey Social Media Strategy 65

Velvet Chainsaw

FEBRUARY 4, 2016

We can’t solve today’s and tomorrow’s problems with yesterday’s thinking says Dan Pink. Most of us only know one way to address our challenges. Our problem solving skills, our communication strategies and our capacity to bend our ideas as we bridge gaps have not evolved fast enough. We think there is only a right and wrong way to do something.

Conference 55

Conference Strategy Leadership Resources 55

SilkStart

FEBRUARY 2, 2016

There’s nothing new to say about Social Media. It’s here, it’s important and your association needs to have a social presence or runs the risk of looking. outdated and irrelevant – the exact opposite of what most associations are trying to convey. I don’t want to rehash why social media is important. Instead, I want to supply you with three simple (and FREE) tools that take very little effort to. institute and can dramatically improve your social media savviness.

Social Media 53

Social Media Library Tools Association Software 53

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Review