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Association Brain Food: 4.12.24

Reid All About it

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. Member recruitment. More info/register. More info/register.

Revenue 256
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How to Ensure Your AMS Reports Include The Right Data

Membersuite

They help you make the best decisions about strategy, programs, events, content, benefits, marketing, and more. Does its proposed use align with the association’s goals and strategy? Reports provide the information you and your colleagues need to better understand your members, customers, and prospects.

Report 175
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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance. Objection 1: Price.

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Association Brain Food Weekly: 3.28.16

Reid All About it

Panelists will share best practices for managing state government affairs committees, including: assessing the impact of proposed legislation, visiting legislators’ offices, providing committee testimony and writing model letters for grassroots advocacy. – Email Marketing: The Workhorse of Online Communications.

LMS 170
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Association Brain Food Weekly: 3.28.16

Reid All About it

Panelists will share best practices for managing state government affairs committees, including: assessing the impact of proposed legislation, visiting legislators’ offices, providing committee testimony and writing model letters for grassroots advocacy. – Email Marketing: The Workhorse of Online Communications.

LMS 150
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5 Ways to Revamp Your Membership Committee

Membersuite

After reading this post, you can decide if your membership committee members are spending their time and talent in the best way and, if not, you can propose some changes. Their assumptions and perspectives may not represent the reality for different segments of your membership and market.

Committee 131
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Association Brain Food Weekly: 2.12.21

Reid All About it

Email Marketing Workshop. Learn the do’s and don’ts of association email marketing, how to develop members personas for personalization and segment your audience, tips for onboarding and renewal emails, and proven strategies to boost email engagement (increase your open and click through rates).

Revenue 370