MemberClicks

DECEMBER 14, 2023

Exclusive content and experiences are an important part of your organization’s offerings, as well as an effective way to generate non-dues revenue. They need to be approached like a business with a revenue model, marketing plan, goals and metrics for success, and the right tools. Examples include Indeed , Monster , and Linkedin.

Revenue 52

Revenue How To Software Press Release 52

Reid All About it

APRIL 19, 2024

TopClass LMS explains how it works and shares examples of associations doing this now. Americans no longer trust traditional institutions, like the media, higher ed and government, because they’ve veered away from their original purpose. And, unlike social media channels, your association controls the app. CAE credit.

Newsletter 252

Newsletter Content Social Media Education 252

Higher Logic

MARCH 19, 2019

By investing in quality digital advertising space, making engagement growth a priority, promoting your space, and striking a good advertising balance, you can increase exposure for your own initiatives or bring in more outside sponsorship, all leading to additional non-dues revenue. You ready for those four tips?

Revenue 191

Revenue Tips Massachusetts Newsletter 191

Reid All About it

APRIL 5, 2024

Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today. In a recent survey in fact, over 80% of associations said that they are making non-dues revenue a top priority. Seems like a good place to start. Lessons from the podcast world.

Revenue 257

Revenue Price Denver Tools 257

Reid All About it

APRIL 12, 2024

They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. Building Brand Loyalty: Transforming Social Customer Service with AI (Social Media & AI Bootcamp Series 2024) Learn how social media is transforming customer service.

Revenue 257

Revenue Strategy Price Newsletter 257

Association Success

JULY 26, 2018

Social media has changed the pace of work and the world. Social media has changed the game. When I started in social media about ten years ago, associations were asking: Do we really need to worry about this? and Is social media just a fad? Can associations keep up? Silos & Strategy.

Social Media 74

Social Media Strategy Marketing Content 74

Higher Logic

OCTOBER 25, 2017

Driven by a change in what members want and are willing to pay for, associations are seeing changes in their key revenue streams, including which income sources sustain their organizations. Where Associations Get Their Revenue Today. Non-dues, or non-subscription, revenue. percent of their revenue from membership dues.

Revenue 159

Revenue Tips Social Media Newsletter 159

Higher Logic

MAY 29, 2020

Here are five examples of priorities you might find in your association’s strategic plan, along with key points for how community helps. Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. Growing Non-Dues Revenue. Example: “X platform is cheap/free.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

DECEMBER 20, 2018

In my household, for example, we’re more likely to buy add-ons like Audible and Amazon music because we know the same level of convenience we get with our Prime membership will exist. The software business model is another example with (historically) limited competition – until now. How does each one of these drive more revenue?

Software 159

Software Revenue Communications Team 159

Association Analytics

APRIL 1, 2024

You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy. Providing extra education opportunities for these members also opened up a new source of non-dues revenue for the association.

Member Engagement 210

Member Engagement Strategy Certificate Survey 210

EventMobi: Association Events

OCTOBER 19, 2023

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. What is a Membership Drive?

How To 130

How To Discount Social Media Software 130

NXUnite

MARCH 18, 2024

When it comes to fundraising and marketing, your nonprofit needs to maximize its revenue in order to fund its important work. For example, Youth for Understanding (YFU) created the following digital card to celebrate its 70th anniversary and express gratitude for those who have donated. Donor stewardship allows you to do both!

Tips 130

Tips Newsletter Communications Examples 130

EventMobi: Association Events

JUNE 26, 2023

Boost your non-dues revenue. of revenue for trade associations, and 30% of revenue for professional associations. Engaging members with ticketed events can bring in event revenue (as well as other streams!) For example, the Ontario Beekeepers’ Association offers workshops for beginners and more established beekeepers.

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Reid All About it

OCTOBER 20, 2023

Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue. He pairs each one with relatable examples to drive the point home. You’re leaving money on the table! Member app. CAE credit.

Maryland 274

Maryland LMS Revenue Strategy 274

Association Adviser

MAY 20, 2014

It shows all too clearly that social media is still considered a broadcast medium by many associations. Too many associations still treat social media as a one-way broadcast medium and are missing great engagement and intelligence-gathering opportunities from members. How advocacy fits into the social media equation.

Social Media 60

Social Media Communications Content Strategy 60

Association Success

SEPTEMBER 7, 2020

Many associations are missing the mark – and missing revenue potential – when it comes to their conference sponsorship offerings, according to the findings in our new white paper, “The New Sponsorship Model for Virtual Events.”. Our white paper provides examples of these marginal-value benefits include: Logo Placements. Exhibit Space.

Conference 150

Conference Sample Revenue Social Media 150

Freestone

FEBRUARY 21, 2024

The different types of marketing plans could consist of paid marketing, social media marketing, campaigns designated over a certain set of time, new product or service marketing, and more. You could create a marketing plan for the following examples: New product launch. Social media. Time-based.

Marketing 82

Marketing LMS Social Media Course 82

NXUnite

APRIL 2, 2024

The benefits of corporate support for nonprofits are clear: more revenue, extra volunteer power, and greater brand exposure. Go further than that by featuring matching gifts on your Ways to Give page, a dedicated matching gifts page, fundraising appeals, and social media. For example, Bombas is a popular retailer.

Resources 130

Resources Examples Products Guidelines 130

EventMobi: Association Events

SEPTEMBER 21, 2023

Implementing even the most basic member retention strategies will not only save you money, it’ll help you increase revenue over time! Use multiple streams of communication (email, social media, paper mail, etc.), For example, after you host a fantastic event, you can give members a space to keep the conversation going!

Strategy 130

Strategy Software Social Media Discount 130

Freestone

MARCH 4, 2024

An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. Leverage your website, social media, marketing materials, and more to demonstrate the benefits of your continuing education program.

Strategy 52

Strategy Marketing How To LMS 52

EventMobi: Association Events

SEPTEMBER 13, 2023

For example, emails with personalized subject lines are 26% more likely to be opened. In fact, marketers report a 760% increase in email revenue alone from personalized and segmented campaigns. For example, if you partner with a local cupcake business, your branded (and delicious!)

Member Experience 130

Member Experience Tips How To Software 130

Higher Logic

JUNE 6, 2019

Could the same concept apply to building a community for your customers or members on social media? Social media is an important part of any organizational strategy. Some organizations choose to build their communities via social media platforms like Facebook or LinkedIn because they’re free and easy to get started.

Tips 136

Tips Social Media Revenue Content 136

Aptify

JULY 24, 2019

Beyond membership dues: 3 ways to boost your association’s revenue. What do you do when your association’s revenue goes flat? Here are three revenue-boosting ideas you can take to your board today. It may be time to consider some new ways to boost your revenue stream beyond membership dues.

Revenue 56

Revenue LMS Newsletter System 56

Aptify

JULY 22, 2019

Beyond membership dues: 3 ways to boost your association’s revenue. What do you do when your association’s revenue goes flat? Here are three revenue-boosting ideas you can take to your board today. It may be time to consider some new ways to boost your revenue stream beyond membership dues.

Revenue 56

Revenue LMS Newsletter System 56

Aaron Wolowiec

OCTOBER 18, 2016

Also of note: More than half of respondents recognize a serious or significant problem with the lack of revenue generated from their communication vehicles. For example, according to the results, Facebook, webinars and online career centers have gained traction.

Communications 223

Communications Survey Social Media Revenue 223

Reid All About it

APRIL 26, 2024

Association Revenue Generation (Coffee with Innovators: Association Design Circle) We are association people who welcome diverse perspectives and all experience levels. Hear about real examples of successful project plans for associations. Shapiro (moderator), executive editor, Northstar Meetings Group Fri 5/3 at 10 a.m. 1 CAE credit.

Content 223

Content Survey Education Strategy 223

Membersuite

APRIL 13, 2023

If they’re sponsored, your association can earn revenue too. Best of all, they’re free, but your association can earn revenue through sponsorship. For example, if you want to attract the attention of Gen Z and young millennials, you could share videos that introduce different jobs in the industry and entry-level job postings.

Content 93

Content Marketing Social Media Video 93

Reid All About it

FEBRUARY 9, 2024

Hear about the potential benefits and challenges of such a transformation, from increased reach and engagement to new revenue streams, while learning how to navigate potential obstacles. Discover 5 ways your business development team can incorporate simple AI practices to identify prospects, foster partnerships and drive revenue growth.

Newsletter 268

Newsletter Certificate Denver Case Study 268

Higher Logic

JANUARY 6, 2018

But c’mon – the social media giant has billions of users from around the world playing on it every day and more than 70 million small businesses owners like me have our own pages. For example, you can advertise to “core” audiences using things like location, interests and other demographic info shared by users.

Social Media 201

Social Media Revenue Course Tools 201

NXUnite

OCTOBER 4, 2023

A handwritten thank-you note or shout-out on social media can go a long way in helping your supporters feel appreciated and eager to champion your cause again in the future. For example, if a donor gave $100 to your nonprofit, a corporate sponsor might match this at a 1:1 ratio, resulting in $200 for your nonprofit. 

Social Media 130

Social Media Proposal Newsletter Process 130

Reid All About it

DECEMBER 3, 2021

We already see this role in many associations, for example, Reggie Henry , CAE, at ASAE and Prabhash Shrestha , MS, PMP, CAE, at ICBA. 70 content ideas for social media posts. 5 Digital Non-Dues Revenue Models That Work for Both Members AND Sponsors. Using Event Media to Drive Revenue for Your Meeting.

Revenue 195

Revenue Technology Innovation Social Media 195

Reid All About it

JUNE 25, 2021

Get an overview of terms and technology concepts having to do with LMS-AMS integrations, discuss the important end-user and association staff benefits—and potential pitfalls—of LMS-AMS integrations, and see live examples of LMS-AMS integrations. – Revenue Success from Scratch: One Association’s Story. 1 CAE credit.

LMS 361

LMS Revenue Tips America 361

Reid All About it

JANUARY 12, 2024

Unlike social media platforms, your association controls your mobile app platform—a tangible reminder of membership benefits. PAR GOAT Awards: Advancing Association Business Join association revenue producers from across the globe as we celebrate 12 months of great conversation, learning, and subject matter leadership.

LMS 268

LMS Member Engagement Education Revenue 268

Nimble AMS

NOVEMBER 21, 2022

Creating a specific hashtag will set your organization’s fundraising campaign apart from other associations, and it can also help your staff keep track of your campaign on social media. For example, #YourAssociationNameGivingTuesday or #GivingTuesdayEducators. Post on social media.

Social Media 129

Social Media United States Tips Member Engagement 129

Blue Sky eLearn

JANUARY 14, 2020

For example, Mobile vs. Desktop traffic can be compared to visualize the different behavior patterns depending on the device used to access your Path site. Understand how well your email and social media campaigns are doing by viewing your conversion data by campaign. Acquisition .

LMS 292

LMS Learning Management System Case Study Content 292

Higher Logic

APRIL 3, 2018

The secret to doubling your donation revenues through matching gifts is simply marketing them to your constituents. You can use these four marketing strategies to boost both donor awareness and your matching gifts revenue: Raise awareness by explaining matching gifts to your donors. Social media pages. Thank-you emails.

Marketing 189

Marketing Strategy Revenue Tools 189

Association Adviser

APRIL 15, 2014

Many associations overestimate how much revenue a new NDR program will generate and underestimate how much time and resources it will require. If he had more resources, GACTE’s Gambill said his organization would like to focus more on social media advertising. NDR wish list. ” Joint conferences and speed-dating.

Revenue 60

Revenue Georgia Price Newsletter 60