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Email Marketing: 3 Ways To Drive Results

CMA Solutions

Welcome to email marketing. It isn’t new and shiny, but it returns $40 for every dollar spent. Email marketing has the highest penetration rate than any other marketing channel. There are three important components of every email marketing campaign that you should re-examine to find better results.

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6 Ways To Build An Effective Digital Marketing Plan With Google Trends

CMA Solutions

Google Trends , perhaps the most overlooked SEO/content marketing/market research/competitive analysis/PR targeting tool, is one resource to help build an effective digital marketing plan. When it comes to marketing, never try to do it by yourself. Free online tools like Google Trends can help you get to market faster.

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Association Brain Food Weekly: 5.9.16

Reid All About it

From hiring interpreters to ordering collateral translations, this webinar will walk you through how to decide what’s a “must have” for your international event, as well as how to book and promote these services effectively. Discover how to seamlessly integrate multiple language and cultural services at your event.

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Association Brain Food Weekly: 1.3.20

Reid All About it

Just one quick hit this week because I haven’t been reading much beyond fiction lately: 20 great books for content marketers published in 2019 (and one in 2020). Ann Gynn, Content Marketing Institute ). Then we’ll discuss how to accentuate the advantages and overcome the disadvantages. More info/register. CAE credits.

Chicago 259
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Page One: 9 Ways CMA’s SEO Strategy Builds Brands

CMA Solutions

If you plan to build your brand in 2022 with a digital marketing solution, SEO must serve as the foundation for the entire campaign. Most marketers agree that inbound marketing tactics (i.e. Within six months, our SEO campaign put Paramont EO, an electrical distributor in Chicago, Illinois, on Page One in its target markets.

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Association Brain Food Weekly: 1.15.21

Reid All About it

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Kim Moutsos, Content Marketing Institute ). How to be more productive working from home: 9 rules for the “now normal.”

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Association Brain Food Weekly: 4.25.16

Reid All About it

– Attract Qualified Candidates and Retain Star Staff: Market Your Association as a Great Place to Work. In this live chat, four experts share insights and tips on how to create and distribute compelling content that will engage your audience and advance your association in a measurable way. Guest: Holly Duckworth. 1 CAE credit.