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Compelling Member Engagement

Potomac Core

Polarization in Washington, DC, and market disruption are opening doors for Associations to create more compelling member engagement experiences for their members. Compelling Member Engagement Using “Pull” and “Push” . Case Study – Creating More Compelling Member Engagement.

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Association Brain Food: 4.12.24

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Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. . More info/register. Host: Fridays@4 Mon 4/15 at 8 a.m.

Revenue 256
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Members Hire Strategic Solutions

Potomac Core

According to Jon Kulok , Principal , Edge Research , based in Arlington, Virginia, having this type of immersive research level “sets the strategic planning discussion around stakeholders and enables conversations around how members can leverage their Association to get to places not imagined today.” It’s that simple”.

DC 232
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Association Brain Food: 7.21.23

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Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. What is IT’s accountability/role in developing overall strategy for their organization?

Atlanta 195
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Association Brain Food Weekly: 7.2.21

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MemberSuite shares nine strategies for preventing volunteer burnout so you can keep your leaders in office and your pipeline full. Supplier members. Re-Engage Virtual: Planning the Event of Tomorrow. Strategy First, Software Next. Improve Your Email Engagement with a Conversational Email Strategy.

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Association Brain Food: 12.1.23

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Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? Do you need to reimagine how to partner with your association’s chapters and member/special interest groups? I’m happy to feature it as long as it’s not too product-centric.

Arlington 266
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Association Brain Food Weekly: 11.29.19

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West Virginia inmates will be charged by the minute to read e-books on tablets. Member Engagement Party. An engaging membership experience needs constant attention and interaction, just like any good party. When you recruit members, you’re inviting them to your organization’s “party.” CB Insights ).