Association Analytics

APRIL 1, 2024

Strategy 1: Innovate and Differentiate What can your association do for members that others can’t? Look to create new and innovative products and services for an underserved population in your membership. While the strategy is different from the Innovate and Differentiate strategy above, the steps are largely the same.

Member Engagement 210

Member Engagement Strategy Certificate Survey 210

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SEPTEMBER 29, 2023

One difference this year: “For the first time in the survey’s history, the challenge of generating non-dues revenue topped all other obstacles faced by associations.” That explains the interest in communities like Non-Dues-A-Palooza and Professionals for Association Revenue. CAE credit. More info/register. 1 CAE credit. Daughtry, M.Ed.,

Revenue 272

Revenue Innovation Education Tools 272

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APRIL 19, 2024

Fri 4/19 at 1 p.m.* – Strategies to Overcome the Biggest Virtual Event Hurdles Associations Face Learn effective strategies and innovative tools from association virtual event pros with decades of experience producing thousands of events. I’m happy to feature it as long as it’s not too product-centric. CAE credit. More info/register.

Newsletter 250

Newsletter Content Social Media Education 250

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OCTOBER 13, 2023

Associations usually rely on corporate marketing budgets for sponsorship revenue. Inspired by a Non-Dues-a-Palooza workshop presented by Lori Zoss Kraska of Growth Owl , TopClass LMS explains how to partner with a company’s CSR team on sponsored education programs that align with both your missions. . 1 CAE credit. More info/register.

Revenue 272

Revenue Austin Tools Education 272

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JANUARY 22, 2021

Presenter: Amanda Davis, CMP, Director of Learning & Development and Online Learning Manager, Blue Sky eLearn. Presenter: Alexandra Watkins, Chief Executive Boss Lady of Eat My Words. Presenters: KiKi L’Italien, CEO and Host, Association Chat, & Senior Consultant, Tecker International, LLC. 8: Innovate.

Innovation 370

Innovation Communications Education Strategy 370

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OCTOBER 6, 2023

Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” Fri 10/6 at 10 a.m.* – Artificial Intelligence | Coffee with Innovators: Association Design Circle Every month, an association leader leads a conversation on an association innovation topic. More info/register.

Revenue 256

Revenue Certificate Tools Innovation 256

Velvet Chainsaw

JULY 23, 2020

During my career leading association event teams, I regularly recalibrated and redefined team member roles in order to drive innovation and improve our meeting experiences. How can we capture revenue and deliver ROI for our anchor exhibitors? Navigating change during a crisis is not for the faint of heart. Do virtual expos work?

Innovation 119

Innovation Conference Content Team 119

Association Briefings

AUGUST 23, 2021

Like most successful businesses, smart associations must look to diversify their revenue streams. That’s where non-dues revenue comes into play. Let’s take a look at a few marcomm-focused non-dues revenue opportunities for associations of all sizes. That’s where non-dues revenue comes into play. What’s the No.

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

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JUNE 4, 2021

Presenter: Reggie Henry, CAE, Chief Information and Engagement Officer, ASAE. Presenter: Sonali Nair, CMP, DES, Education Chair, MPI Experiential Designers and Marketers Advisory Board. You’ll engage them directly in our live chat, and you can ask questions during their presentations. More info/register. Fri 6/4 at 12 p.m.

Video 367

Video Innovation Content Technology 367

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MARCH 26, 2021

Association innovation. Mary Byers, CAE, CSP, in partnership with Loyalty Research Center, recently released a fascinating environmental scan on association innovation: Association Innovation Scan: The Association Professional’s Guide to Winning with Innovation. Intuitive innovation. Presenters: Wendy W.

Innovation 259

Innovation San Diego LMS Strategy 259

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FEBRUARY 19, 2021

They also describe how credentialing programs can help your association increase member engagement and revenue. s (MGI) annual membership benchmarking report, so I’ve put this new book by Tony Rossell, MGI’s senior vice president, on my list: How to Grow Recurring Revenue, Reach New Markets, and Achieve Your Mission. Quick hits.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

Nimble AMS

JANUARY 19, 2021

But, do you think about return on innovation? Consider these practical ways that technology innovation delivered through a modern association management software (AMS) system can benefit your organization: Time savings. Increased non-dues revenue. Learn more how Nimble AMS helps customers succeed with innovative technology.

Software 78

Software Innovation Association Management Revenue 78

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MARCH 11, 2022

Geez, it looks like they have A LOT to teach, especially in the editorial and revenue partnership departments. Presenters: Ashley Roberts, Manager, Diversity Executive Leadership Program (DELP), ASAE. Presenters: Maneesha Manges, Director of Services, and Aimee Pagano, Senior Digital Marketing Advisor, HighRoad Solution.

LMS 195

LMS Revenue Los Angeles Newsletter 195

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JANUARY 15, 2021

Judges get an inside look at some of the most innovative and outstanding marketing, membership and communication projects and programs in the association profession. Presenters: Reggie Henry, Chief Information and Engagement Officer at ASAE. Presenters: FBI special agent Chip Massey and crisis expert Adele Cehrs. CAE credits.

Innovation 359

Innovation Las Vegas Communications Education 359

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DECEMBER 3, 2021

Because IT departments are isolated from the core business , Joe Peppard believes they prevent organizations from being “innovative, agile, customer-focused and digitally transformed.” Presenters: Kellie Mayrides, CMP, Account Executive, CORT Events. Presenter: Nikki Lanier, CEO of Harper Slade. 86 the IT department. Host: PCMA.

Revenue 195

Revenue Technology Innovation Social Media 195

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JUNE 25, 2021

Presenter: Joanna Pineda, CEO, Matrix Group. Presenter: Thom Singer, CSP, executive search consultant and a professional speaker. Presenter: Melissa Lagowski, Big Buzz Idea Group. – Revenue Success from Scratch: One Association’s Story. Presenter: Ty M. More info/register. Host: Optimal Networks.

LMS 361

LMS Revenue Tips America 361

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OCTOBER 20, 2023

Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape.

Maryland 272

Maryland LMS Revenue Strategy 272

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JUNE 18, 2021

Presenters: Matrix Group CEO Joanna Pineda and Liz King Caruso of Liz King Events & TechsyTalk. Join us for the just-in-time virtual Community Platform demo day featuring presentations from a limited number of industry partners that offer community platforms. Presenters: Mark Prevost, Billhighway. More info/register.

LMS 369

LMS Certificate America Committee 369

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APRIL 16, 2021

Presenter: Robyn Mietkiewicz, CMP, CMM, Strategic Partner, INNOV8 Meetings + Events. How Your Association Can Drive Revenue & Growth with AI-Based Personalization. Organizations are not only seeing deeper engagement, but also increased sales and more diverse revenue streams. Presenter: Adam Hostetter, CEO, FUSE.

Revenue 363

Revenue Strategy Team Content 363

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JULY 24, 2020

At the Harvard Business Review, Keith Ferrazzi and Sarah Zapp discuss the upside of virtual board meetings : shorter agendas, crisper presentations, more inclusive and bolder conversations, and broader exposure to key executives and outside experts. Presenters: Ann H. Presenter: Maxine Crump, CEO of Dialogue on Race Louisiana.

Montana 259

Montana Revenue Case Study Conference 259

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AUGUST 6, 2021

Presenter: Jessie States, CMP, CMM, Director, MPI Academy, Meeting Professionals International. Presenters: Kristine Metter, MS, CAE, founder, Crystal Lake Partners. Presenters: Harrison Coerver and Mary Byers, CAE, authors, Race for Relevance. Presenters: Dean West, FASAE, founder and president, Association Laboratory.

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

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MAY 22, 2020

Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Presenters: Liam O’Malley, VP Association Solutions, Blue Sky eLEARN. More info/register.

Certificate 369

Certificate Revenue Conference North Carolina 369

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MARCH 25, 2022

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Presenters: Smriti Bansal, Head of Content, Braindate by e180. 1 CMP credit. CAE credit.

Revenue 195

Revenue Content Virginia Technology 195

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NOVEMBER 29, 2019

Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenter: Scott Oser, founder, Scott Oser Associates. Learn about innovative technology and use this information to develop a point of view on which trends will be the most applicable to enhancing your events.

West Virginia 360

West Virginia Washington DC Revenue 360

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MAY 15, 2020

Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

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APRIL 1, 2022

Presenter: Kevin Whorton, president, Whorton Marketing & Research. Presenter: Annetta L. Presenter: Gil Hildebrand, CEO, Gilded. If you’re searching for a technology partner, join us for live, 10-minute presentations from top industry solutions providers, followed by 5-minute Q&A. 1 CAE credit. More info/register.

Revenue 195

Revenue Technology Education Video 195

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JULY 17, 2020

Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset. Presenter: Kyle Jordan, Ed.M, Presenters: Ann H. Presenters: Megan Powers, Founder, Powers of Marketing. Presenters: Amanda Simons, Principal, Honeycomb Strategies.

Montana 341

Montana Revenue Strategy Conference 341

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MAY 28, 2021

With the switch this past year to online courses and conferences, many associations came to the troubling conclusion that their instructors and presenters didn’t know how to provide an enjoyable or effective learning experience. Collaborative innovation. Presenter: Monica H. Presenter: Yoram Solomon, Author, The Book of Trust.

Innovation 284

Innovation Technology Survey Team 284

Associations Now

SEPTEMBER 20, 2019

You’ve been rehearsing your presentation for weeks—making tweaks, talking to yourself in the mirror, the whole nine yards. Use the upcoming season as inspiration for your nondues revenue strategy, suggests MemberClicks. The Stanford Social Innovation Review offers tips on setting one up that works. But your audience?

Austin 88

Austin How To Review Revenue 88

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APRIL 9, 2021

A virtual presentation checklist for you and/or your speakers. Presenter: Phil Kafarakis, Senior Advisor to Boards, Chief Executives & Governments. Presenters: Susan Chung, Ph.D., Presenter: Shelly Trent, SPHR, SHRM-SCP, CAE, JCTC, JCDC. Hosts/presenters: Scott Oser of Oser & Associates. Tamsen Webster ).

San Diego 370

San Diego Revenue Strategy Content 370

Association Freak

MARCH 1, 2024

Here are some of the transformative strategies and innovations we see shaping the future of associations. There’s a pressing need to diversify revenue and membership to ensure sustainability. This year’s association outlook underscores the necessity to adapt and thrive amidst these changes.

Revenue 72

Revenue FAQ Innovation Member Experience 72

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SEPTEMBER 22, 2023

Embracing AI in Events: Navigating Opportunities and Challenges Learn about the innovative applications of AI that are redefining attendee engagement, boosting event efficiency, and elevating overall experiences. LMS Demo Days Watch presentations from a limited number of industry partners that offer LMS platforms. More info/register.

LMS 266

LMS Revenue Education Strategy 266

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AUGUST 20, 2021

Tim Hopkins, senior consultant at McKinley Advisors, describes a new model for the product development process that prevents volunteers from hindering innovation. Presenters: Michael Candela, EVP Partnership Sales, and Deborah Sas, Senior Director, Partnership Sales, Multiview. Presenter: Kenjie Davis, The AMS Guy. 1 CAE credit.

Revenue 195

Revenue Content Resources Strategy 195

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OCTOBER 23, 2020

Quick hits before we get to the list of next week’s free education: Association revenue resilience: build a foundation with content pillars. Presenters: Tracy Judge, MS, CMP, Founder & Chief Connector, Soundings Connect, Soundings Connect. Presenters: Erica Salm Rench, director of customer success, rasa.io. Count me in.

Revenue 300

Revenue Review Content Strategy 300

Association Freak

MARCH 2, 2024

Here are some of the transformative strategies and innovations we see shaping the future of associations. There’s a pressing need to diversify revenue and membership to ensure sustainability. PLEASE SEE THE FULL PRESENTATION VERSION HERE There's a pressing need to diversify revenue and membership to ensure stability.

FAQ 72

FAQ Revenue Innovation Member Experience 72

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FEBRUARY 5, 2021

Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. Presenter: Kyle Jordan, Ed.M., Presenter: JoDee Curtis, SHRM-SCP, CPA, founder of Purple Ink. Presenters: Ariana Aragon, Director of Implementation, and Abhay Khurana, Chief Marketing Officer, Feathr.

San Diego 370

San Diego Price Strategy Education 370

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NOVEMBER 27, 2020

Risking innovation. Presenter: Robert Nelson, CAE, Principal, Nelson Strategic Consulting. Future Forward: Innovation and Resilience. Presenters: John Register. Presenters: John Register. Lori Pugh Marcum, CMP, CMM, HMCC, CED, Head of Meeting Innovation, Meeting Professionals International. 3 CMP credits.

Las Vegas 369

Las Vegas Virginia Content Washington 369