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How to create an association marketing strategy

Freestone

Leverage your website, social media, marketing materials, and more to demonstrate the benefits of your continuing education program. Be sure to leverage your learning management system (LMS) and association management software (AMS) data as you build your personas.

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Don’t Ignore Non-Dues Revenue Potential of Digital Badges!

WBT Systems

This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations.

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Association Brain Food: 11.10.23

Reid All About it

Unlike social media, a mobile app serves as a centralized communication channel for your members. If you manage non-dues revenue programs, you’ve got to understand Unrelated Business Income Tax (UBIT) —or your association will eventually pay the price (taxes plus penalties and interest). . Member app. More info/register.

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Association Learning: Does your Story Inspire Members?

WBT Systems

“Harley Davidson bikes are twice the price of the same exact Honda bike but will outsell it 13-1 because of community” – Ken Schmidt #HLSF16. We have also posted in the past about how to successfully market your association learning management system to appeal to members and potential members.

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Virtual Event Options & Comparisons for Associations

SBI

If there’s one thing our team has learned a lot about during the pandemic, it’s how to plan and execute a wide variety of virtual events, from small virtual meetings for a few hundred attendees to large national and international conferences up to several thousand. Learning Management System (LMS). What is it?

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Virtual Event Platform Options for Associations

SBI

If there’s one thing our team has learned a lot about during the pandemic, it’s how to plan and execute a wide variety of virtual events, from small virtual meetings for a few hundred attendees to large national and international conferences up to several thousand. Learning Management System (LMS). What is it?

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Learning Management Systems for Associations: The Essentials

WBT Systems

What are the essential functions of a Learning Management System for Associations? What are the basic elements an LMS for Associations must have to deliver effective, engaging member education and certification programs, while also simplifying the delivery of learning for administrators?