2000 Membership Management Price Recruiting 
Membership Marketing
MARCH 14, 2011
Pricing Your Product, Service or Membership. Sometimes pricing is an afterthought when developing a product or service or changing your membership structure. Pricing is one of the four “P’s” of marketing for a reason. So how does one go about building a pricing strategy? Publications.
Membership Marketing
MARCH 22, 2010
Membership management is new for me, so if you would, please send a sample of a successful membership renewal to me at csouth(at)smwv.org. A frequent writer and speaker on marketing topics, he is a contributing author to two books, Membership Marketing (ASAE 2000) and Membership Essentials (ASAE 2008).
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