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Bringing Credibility to the Conversation: Katie Butler, IIABA

Association Adviser

Katie has served IIABA since 2003 and has helmed the communications department since communications since 2004. Katie manages a team of six across three functional areas: editorial/content strategy, public relations and marketing. How did you come to work for an association? AA: How do you set marketing and communications goals?

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Association Brain Food Weekly: 3.13.20

Reid All About it

Meanwhile, many Gen Z and Millennials are still trying to get a handle on the whole adulting thing. Abby Levene at Dropbox explains how businesses can benefit from age diversity , especially from the wisdom and life experience of older employees. Save this one, it’s real helpful: How to use Google Analytics to improve SEO performance.

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