2003 Marketing Strategy Texas 
Achieve
MARCH 4, 2022
But with the increased importance of data to your strategies comes an increased responsibility to use data properly and respectfully, not to mention legally. Another aspect of data privacy involves how data can and cannot be used to market to donors, which is much more relevant.
Associations Now
JUNE 1, 2014
John Dorman has worked at the Texas Medical Association for 29 years, and for most of that time, business decisions were made, more or less, from the gut. “We The Texas Medical Association’s John Dorman. To me,” Achurch says, “that’s Marketing 101. You are using data to make strategic marketing decisions.”.
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