Remove 2010 Remove Member Engagement Remove Member Experience Remove Review
article thumbnail

2016 Benchmarking Study Reveals Association Communication Hurdles Remain

Association Adviser

Reviewing metrics in the association world can mean anything from budget inspection to monitoring growth in Twitter followers. 1 association communications challenge (cited by nearly 70 percent of respondents, up 16 percent from 2010). This struggle may be related to lack of measuring and recording reader engagement.