Remove 2012 Remove Member Experience Remove New York Remove Technology
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Membership Wakeup Call for Associations

Association Adviser

High performing associations anticipate member needs before the member has to ask. As technology becomes more pervasive, don’t forget the personal side of the member experience. In response, NYSSA started monthly gatherings at local pubs in New York City. Michelle Mason, ASQ. Carol Khoury, NYSSA.

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You’re Never Too Old to Learn Something New

Association Adviser

Personally, association leaders have told me about newly created titles such as “VP of member value,” “director of member experience” and “chief imagineering officer.” Our research also found that “career/professional development” is now the third-most important topic to members (out of 15 choices). Conclusion.

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What Smart Associations Do Differently

Association Adviser

Younger members are not necessarily your most tech-savvy members. Also look at learning preferences, technology adoption and topic interests. Technology is not synonymous for innovation; some associations are having breakthroughs by going back to old tech. New Orleans Saints. New York Giants.

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