Remove 2013 Remove Communications Remove Member Engagement Remove millennials
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Understanding Generation X: A Guide for Associations

MemberClicks

You hear a lot about Baby Boomers, Millennials, and as of late, Generation Z. And if they don’t, then you’re missing out on a LARGE number of potential members Tips for engaging Generation X for your association Here’s the top tips for engaging with Gen X and securing them as new members.

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An Association Rebrand From Start to Finish

Association Success

With a strong collegiate base and more millennials joining up than ever before, we had to be current with our messaging and how we were presenting it visually. Our branding had to communicate a new message to a younger generation, but also validate Gen X, Baby Boomers and older generations who have been part of SWE for so long.

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Game Plan 2014: Seeing Around the Corners

Association Adviser

Think 365-day-a-year engagement for your events—whether they’re live, virtual or hybrid. Many associations lack member communication plans that are fully integrated. What surprised us most in 2013? ” Stern said the associations need to do a better job of connecting with Millennials. ” DeBarr agreed.

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Hear That Sound? It’s the American Speech-Language-Hearing Association Engaging Members from Day One

Association Adviser

Since becoming Director, Membership for the American Speech-Language-Hearing Association (ASHA) in 2013, Mike Skiados, CAE has enjoyed a 98 percent member retention rate. Skiados credits ASHA’s successful member engagement and retention levels with a focused strategy of engaging members from day one of their membership.