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Game Plan 2014: Seeing Around the Corners

Association Adviser

Many associations lack member communication plans that are fully integrated. What surprised us most in 2013? Tracy Tompkins , group publisher for Naylor LLC , said she’s surprised by the number of associations that make decisions about member communications from the “confines of their staff or board room.”

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Debunking Five Myths About Google+

Association Adviser

Vic Gundotra, head of social at Google, reported in October 2013 that Google+ experienced a 58% increase in users between May and Oct 2013. Despite what you may have read in the media, that hardly makes Google+ a “ghost town.” ” Myth 2: Google+ is a just another social network.