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Tech:NYC Builds Unified Voice for City’s Startups

Associations Now

A new organization dedicated to New York City’s technology scene—founded by the CEO of AOL and one of the city’s most prominent venture capitalists—hopes to expand the startup world’s influence locally. billion in 2013, being the two most notable exceptions.

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Don’t Be Camera Shy: Making The Case for Instagram

Associations Now

Now, the popular account, which features men reading while riding the subway in New York City, is partnering with nonprofit social enterprise First Book in an effort to raise $50,000 to provide new books for kids in low-income families. That kind of sustained engagement translates to brands, too. percent among top brands.

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Game Plan 2014: Seeing Around the Corners

Association Adviser

What surprised us most in 2013? ” Naylor Marketing Manager Dana Plotke said she’s surprised by the number of associations that are still grappling with the print versus digital question. Year-round, 365-day engagement through technology and social media is one of the biggest trends she has observed. Re-thinking membership.