Reid All About it

OCTOBER 6, 2023

Another take on the young professional recruitment challenge comes from James Young of Product Community. Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” The writing has been on the wall for a long time—follow the link in the story to the 2014 memo written by a former ED.

Revenue 256

Revenue Certificate Tools Innovation 256

Tom Morrison

DECEMBER 5, 2013

I’ve seen this in my own association, where in the past eight years membership has increased 13%, non-dues revenue up 132%, and our overall net member surplus increased 858%.) Rolling 12 Months of Revenues and Expenses Each Quarter. Revenue Per Member on a Quarterly Basis. Quarterly Non-Dues Revenue vs Dues-Revenue.

Revenue 40

Revenue Innovation Video Survey 40

Associations Now

SEPTEMBER 24, 2014

And the document that was created … was our roadmap.” By the end of April 2014, NAADAC had increased membership 48 percent from a year prior, from 6,600 to a seven-year high of 9,799. Better tracking on email opens and clicks helped Storie fill a high-revenue training course with a very niche appeal.

System 40

System United States Course Process 40