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Segmenting Members Leads to More Relevant Communications – and More Memberships

Association Adviser

On average, associations communicate with members an estimated 31 times per month (via print, online, social media and video) vs. 30 times per month in 2016 and 26 times per month in 2015. Other outsourced communication functions include magazines, directories and social media. Committee membership.

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Solutions for Your Membership Conundrum

Association Adviser

While that may not surprise you, did you know that 23 percent of associations tell us they are inviting younger members to join their event planning committees? Socializing. Certifications. And guess what? They’re used to the “freemium model,” Notter said, and then they upgrade to the paid model if they like it. Conferences.

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5 Types of People Who Need Nonprofit Fundraising Training

Achieve

Up until then, some universities ventured into certificates, but there was nothing with real academic rigor. were published in 2015. If we’re just talking about methods, there’s major gifts, bequests and trusts, corporate relations, grant proposals, direct mail, social media, virtual and in-person events. Even more so.