Remove 2015 Remove Event Planning Remove Innovation Remove Revenue
article thumbnail

Conference Investors Crave Strategic Sponsorships: Will You Satisfy Them?

Velvet Chainsaw

Here are a few highlights from their The State of Association Sponsorship survey, exploring how associations market and sell sponsorships: Increased Sponsorship Revenues. 75% of respondents reported an increase in sponsorship revenue. Revenue Performance Is Linked With Sponsorship Staff Size. Sponsorship Staffing Challenges.

article thumbnail

Conference Growth Rests Squarely On Attendance Centricity

Velvet Chainsaw

Translating this dynamic to the world of conferences and trade shows, more often that not: A very high percentage of revenue will be primarily dependent on (or influenced by) key customers and top investors. What drives their revenue machine? Adapted from Donna’s Meeting Innovation post on Cvent Event Planning blog.