Remove 2015 Remove Marketing Remove Member Experience Remove millennials
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4 Ways to Use Nostalgia to Grab Your Customers’ or Members’ Attention

Socious

Nostalgia in Marketing and Engagement. Companies have been using nostalgia to connect with customers and members for years. A recent Forbes article highlighted a few great examples of nostalgia in marketing, such as a hashtag that swept across Twitter a few years back: #InThe90sIThought. June 10, 2015.

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Solutions for Your Membership Conundrum

Association Adviser

Mentoring programs benefit members at all career stages. Carl Good , vice president of membership, marketing and business development at the National Roofing Contractors Association (NRCA), said face-to-face interaction with an association is still highly valuable for members. “In Tactics for engaging millennials.

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Association Subculture: WIFM? Bah. WIFU!

Association Subculture

But for me, WIFM belongs squarely in the member benefits and marketing department, not in our volunteer leadership structures or the board room. I refuse to sell Millennials short and insist that they can’t be attracted to a profession, issue or cause through any other method than WIFM. marketing. (2). governance.