Remove 2017 Remove Email Marketing Remove millennials Remove Strategy
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Survey Sheds Light on 2017 Marketing Priorities

Associations Now

“Mobile marketing was selected as the trend that will have the biggest impact on marketing in the next 12 months (and 10 years), though only 41 percent have a mobile strategy in place; another 30 percent are planning to implement within the next year.”. Half of those surveyed say they expect to spend more money on online video.

Survey 40
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Association Brain Food Weekly: 11.10.17

Reid All About it

If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.

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Association Brain Food Weekly: 2.22.19

Reid All About it

But then I read about hackers stealing nearly $2 billion in cryptocurrency since the start of 2017. Presenters: Andy Hicken, Director of Quality and Strategy at Web Courseworks. Many of yesterday’s young members, the Millennials, have grown in their careers and in their understanding of the value association membership provides.

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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

The ASI survey respondents are optimistic about the future of their associations—but less so than in 2017. MGI noted the benefits of recruiting younger members: associations with increases in their one-year membership and five-year membership numbers are significantly more likely to have a higher percentage of millennial members.

Survey 150
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Association Brain Food Weekly: 5.11.18

Reid All About it

The Three Essential Elements of Effective Inbound Strategy. If done right, inbound marketing has the ability to accelerate growth and in turn, drive revenue. Winning Email Strategy for your Events: It’s a Marathon, Not a Sprint. More info/register. Host: Billhighway. Tue 5/15 at 12 p.m. – More info/register.

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