Reid All About it

NOVEMBER 10, 2017

If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.

DC 150

DC Washington Tools Education 150

Reid All About it

APRIL 13, 2018

Does your email marketing program deliver the way you want it to? Whatever your answer, check out the helpful email deliverability tips from Ernie Smith at Associations Now. Last week, WBT Systems explained how to prepare a business case for a new LMS. Solving the Marketing Puzzle. Yes, no, maybe so? 1 CMP credit.

DC 30

DC Washington Revenue Chicago 30

Reid All About it

NOVEMBER 9, 2018

Learn what to expect from integrated learning experiences, why these solutions are so effective, essential elements for an integrated approach, common pitfalls to avoid when developing an integrated strategy, and how to measure, analyze and interpret results. Presenter: Brooke Homar, Director, Strategy & Data, Freeman. Host: PCMA.

Chicago 174

Chicago DC Washington Software 174

Reid All About it

NOVEMBER 2, 2018

Besides having a strategy for how your association will use the data in your care, you should follow these six principles for collecting and updating member data. Many of my content marketer friends, acquaintances, and clients will appreciate this one. Creating a Killer Content Strategy. Thu 11/8 at 11 a.m. 1 CAE credit.

Chicago 38

Chicago DC Tools Content 38