Higher Logic

JANUARY 31, 2019

Effectively reaching out to younger members can lead to big win$ in terms of improving membership retention (if you can attract them first, that is). In its 2018 Membership Marketing Benchmark Report, Marketing General reveals that: 27% of individual member organizations have trouble attracting and/or maintaining younger members.

Communications 184

Communications millennials Tips Software 184

Reid All About it

NOVEMBER 9, 2018

The 2018 State of Marketing Automation Benchmark Report found that membership renewal campaigns are one of the top automated campaign types associations are leveraging with positive results. .); and how to get the right statistics to prevent national and chapter level members from leaving. Tue 11/13 at 2 p.m. – 1 CAE credit.

Chicago 174

Chicago DC Washington Software 174

Socious

DECEMBER 14, 2016

They won’t stop and wonder about the technology behind the companies offering such customized service, but they will expect your association to do the same thing. Personalization isn’t just important to your members, either. Luckily, you already have the tools you need to personalize the member experience.

Software 100

Software How To Tips Member Experience 100

Reid All About it

NOVEMBER 2, 2018

The weekly list of free educational events and resources for the association community… I thought I knew a lot about gathering requirements for new technology, so how did I miss the boat on business requirements? Recharge your Member Experience. Learn 6 ways to recharge your member experience.

Chicago 38

Chicago DC Tools Content 38