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6 Reasons Why an Enewsletter is a Must-Have for an Association’s Communication Plan

Association Briefings

million in 2024, representing 81.2% Most are seeking to own the direct relationship with customers that email newsletters can provide, while improving first-party data strategies and growing revenue. By 2025, that number is projected to increase to almost 4.41 reaching 277.7 of the U.S. population. In 2020, over 3.6