Associations Now

MAY 20, 2015

We’ve talked enough about millennials on Associations Now to fill a book or 10. But every generation gets older, and eventually the next one will get an identity of its own—one marketers will be drawn to like a moth to a flame. Marketers say there’s a lot of room to try new things with this age bracket.

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SCD Group

SEPTEMBER 16, 2014

5 Surprising Reasons Millennials Join and Stay with Your Association By Sarah Hill via Member Clicks How do you get more Millennials in your association? Outside Opinion: Millennials Frustrate HR Execs By Sean Bisceglia via Chicago Tribune This just in: New study on millennials. Text and you''ll miss it.

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Reid All About it

OCTOBER 27, 2017

Patricia Andrade, VP of Marketing, Communications, and Community Relations, ABTS Convention Services. Recruit and Retain Millennial Members. Millennials make up one third of the workforce today, and at the rate Baby Boomers are retiring, millennials will make up 75 percent of the workforce in the country by 2025.

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