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Association Brain Food Weekly: 4.9.21

Reid All About it

How to communicate price increases: a timely post if you’re planning to charge a more appropriate amount for your virtual events this year. From renewals to non-dues revenue, and from prospecting to engagement and expectations, where does community fit in your tech stack and where do we draw the line of exclusivity? Quick hits.

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The Market for Adult Lifelong Learning

Leading Learning

While, by its nature, content marketing may not produce revenue directly, it is a huge indirect driver of revenue for the companies and individuals that produce it. Goldman Sachs projects the broader creator economy will be valued at USD 480 billion by 2027. Teachable is just one of many similar companies. The list could go on.