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Association Brain Food Weekly: 7.2.21

Reid All About it

Creating your Content Stream—from Marketing to Sales to Programs. Content is key to marketing and sales success across the entire member lifecycle from prospect to paying member to actively engaged volunteer and leader. It is used to drive marketing campaigns, anchor sales conversations, and fuel the member experience.

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Ideas for Reframing Your Community’s Awesome Content

Higher Logic

By taking the discussions, blog posts, and resources shared in your community and reframing them, you can present this highly-relevant, crowd-sourced content to the world. Here’s a really fun example from the Missouri Association of REALTORS. Not sure where to start? Here are a few possibilities: Newsletters. Infographics.

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Association Brain Food Weekly: 7.9.21

Reid All About it

The only thing missing from my recipe is waxed beans because I’ve never seen them at the store or farmers market. Host: American Marketing Association. The pandemic has reshaped every aspect of our lives: how we do business, how we communicate, and how, when and where we interact with each other as human beings. Host: Personify.

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Stronger by Association: AMR Hires Four

AMR Management Services

17 as as a Community Outreach Coordinator. In that role she supports Monsantos Customer Advocacy programs, including America’s Farmers Grow Communities and America’s Farmers Grow Rural Education. She holds a Bachelor of Science in journalism/advertising and a minor in marketing from Ball State University.