Stronger by Association: Battle for Relevance: How Twitter, Harvard.
AMR Management Services
OCTOBER 2, 2012
So what can associations learn from HBR? HBR surveyed and analyzed its readership and reader habits (online and in print) before embarking on the reorganization and redesign. Associations need to ask, analyze, and interpret how members and prospects want to interact and what information they need. Lafayette Band Association.
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