.png)
The Hourglass Blog: Don't Forget the Baby Boomers
The Hourglass Blog
OCTOBER 15, 2010
But even those, I find, are being sure to include Baby Boomers in their campaigns, even when the products being sold appeal to much younger demographics. Like every generation, they have products that are pitched directly to them but, as the Verizon campaign shows, theyre also included in campaigns for products that skew younger.
40 
Let's personalize your content