Off Stage

MAY 21, 2010

One of the biggest challenges the Realtor organization has is the presence of the MLS. ”)--Realtor associations rely on MLS services to provide a constant stream of new members, and retain existing members who stay around until real estate is no longer a viable business decision for them. Member recruitment? Invite them in!

Sacramento 40

Sacramento Social Media Recruiting Recruitment 40

Association Subculture

JANUARY 6, 2011

Its marketing on steroids. I have to organize outside of ASAE to actively pursue campaign finance reform in opposition to Citizens United and net neutrality because I dont think ASAE is being aggressive enough on either issue. 2 comments: Kevin Whorton, Whorton Marketing & Research. I guess its just what I must do.

Sacramento 100

Sacramento DC Leadership United States 100

Association Subculture

DECEMBER 7, 2009

They begin to see knowledge of the organization as a sort of secret that they paid for and others shouldnt have unless they pay too. What if we eliminated the line between "member" and "nonmember" and simply identified ourselves as fans of an organizations professional development programs or their lobbying team?

United States 100

United States Price America System 100