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Reads of the Week: April 19, 2013
Reid All About it
APRIL 19, 2013
First… Oh, Boston, you’re my home. I’ve been too busy to dig deeply into my digitalNOW conference notes but Sheri Jacobs ‘ session on membership value and segmentation inspired me to write a post for Avectra about an interesting membership model. . Content marketing is about delivering value before the sale.
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