SCDdaily's association rewind: Liars figure & figures lie
SCD Group
FEBRUARY 13, 2013
Joe Queenan's column in the Wall Street Journal titled Lack of Sleep Costs Billions? My point for association executives: As you read, see or hear reports of poll numbers, job growth or survey research, be sure to dig deeper to see if the speaker or organization is “gaming the system” to use it to reinforce his or her point of view.
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