SCD Group: Why Content is Gold for Associations & Nonprofits
SCD Group
AUGUST 12, 2012
In fact, from a marketing communications perspective, investment in quality content is better than gold because, unlike gold, the value of quality content to your communications efforts rarely fluctuates or goes down. In fact, I’ve heard it said that content is the currency of Social Media. Like Gold, Content is Currency.
Let's personalize your content