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Attracting Millennials: Are you thinking age-appropriately?

Association Adviser

Attracting millennials to your association requires thinking about the different life stages they are living through – and marketing to them appropriately. A lot of articles out there dispense quick advice about how to attract millennials to your association’s membership: reach them on social media! Younger vs. Older Millennials.

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Best of the Web: April 2014

Association Adviser

We Can’t All Blame Ourselves: Why Millennials Need to Pull Their Own Weight. Regardless of change and differences in generation styles, there are areas where it’s still appropriate to expect Millennials to conform to traditional ethics and hard work. ASAE 2014 Marketing Membership & Communications Conference.

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Associations Live: Andrew Zolli Made Me Think

Associations Live

Much of what is being discussed is how you can measure return on investment (ROI) for different social media strategies. When you couple social media with your other engagement strategies, how do you know when youre doing the correct thing and creating value? communication. (13). communications. (29). September (12).

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Association Brain Food Weekly: 6.20.16

Reid All About it

Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. – Closing the Millennials Membership Gap: How to Drive Membership with Freemiums and Sticky Membership . More info/register. Host: MPI and the Greater Fort Lauderdale Convention and Visitors Bureau.

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