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Association Leaders Weigh in About Member Challenges, Millennials, Talent Development and Pivoting for the Future

Association Adviser

Our colleague Eryn Underwood’s recent article Why Millennials Join Associations and What Associations Can Do to Keep Them has been republished by a number of state society publications, so it appears we struck a nerve. Association Adviser: How is your organization connecting with millennials? Mike Dunham, AGC Georgia.

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Best of the Web: April 2014

Association Adviser

Deciding whether to contain costs, invest—or both—in legacy products in the age of digital. We Can’t All Blame Ourselves: Why Millennials Need to Pull Their Own Weight. Georgia Society of Association Executives Annual Conference. Bill Mickey. Meet with Business Development Director John Kilchenstein at booth 405.

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Print is Alive and Kicking

Association Adviser

Forbes.com: Millennials: A Generation of Page-Turners, Jan. While print media’s role has evolved over time, it is not dead. “The magazine is a very good complement to our efforts regarding legislation and policy issues,” says Schuyler Harding, communication manager for Association County Commissioners of Georgia. “We

Georgia 61
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What Smart Associations Do Differently

Association Adviser

All the resources, connections and reach that associations used to have to themselves can now be found at little or no cost by anyone with a web connection. A new study from Iris Mobile and The Center for Media Research found that 75 percent of millennials (Gen Y) access the Internet via their phones. They don’t even need a computer.

Texas 60
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What Associations Need to Know About Technology

Association Adviser

Mobile apps are promising, but we’re still trying to figure out how much revenue you can generate from them, said Tino Mantella, president and CEO of the 19,000 member Technology Association of Georgia (TAG). Millennials respond differently. “You don’t have to be the first to market or the earliest adopter.