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How to Get Your Association to Support Staff’s Professional Development

WBT Systems

Review position descriptions at your association (including your own position) and at other associations to decide which skills and knowledge you need to: Take your association’s educational programs, program management, or program marketing to the next level. The bottom line: how will it increase revenue growth or cost savings?

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Digital Analytics Basics: Free Online Academy from Google

Beth Kanter

That training was either expensive or a hodge podge of low cost webinars and free video tutorials available on the web. Deep-dives into Google Analytics reports with specific examples for evaluating your digital marketing performance. But applying it on your own – unless you are an analytics genius – can be difficult.

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