.png)
The Art of Newsjacking
Higher Logic
JULY 20, 2016
News items are controversial. Don't assume that all your readers agree with you (unless, of course, your community is constructed of people just like you). Your perspective should be on what the news means for your audience, not who’s right and who’s wrong. If you demonize Kentucky clerk Kim Davis, you lose the argument.
120 
Let's personalize your content