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Association Brain Food Weekly: 10.28.16

Reid All About it

Demystify Innovation at Your Association (Association Chat). The new Association Industry Innovation Research Study sponsored by the National Business Aviation Association and conducted by Amanda Kaiser will help make your innovation path far less complex and risky, and much more successful. Tue 11/1 at 2 p.m.

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Your Guide to Effective [Not Annoying] Marketing Personalization

Higher Logic

After all, Accenture Innovative found that almost all consumers (91 percent) are more likely to shop with brands who personalize their experience. I’m sure Facebook thought its extremely targeted advertising would be helpful (since I was interested in buying that vintage New York Dodgers hat), but it came across as creepy to many people.

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Association Brain Food Weekly: 1.26.18

Reid All About it

Steven Johnson in The New York Times says, Bitcoin “may well turn out to be a genuinely revolutionary breakthrough and at the same time a colossal failure as a currency.” Instead, you need to tap into your own true self and let it rip, which takes practice. Wed 1/31 at 1 p.m. – The Right Tech for Your Event — On a Budget.

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Association Brain Food Weekly: 1.19.18

Reid All About it

But Nicholas Kristof at The New York Times explains why 2017 was the best year in human history. New Scientist ). Check out my Grabbing the Gusto blog if you’d like to see my list of ebook sales and recipes I’ve made this week or plan to make in the coming weeks. Wolcott, Quartz ). National Center for Health Statistics ).

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