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Remember the 3 E’s When Marketing Educational Programs

WBT Systems

First, create awareness in your target audiences—their awareness of the need for pursuing professional development and their awareness of the educational programs your association offers. The three E’s of marketing educational programs will help you succeed with each of these three phases of marketing.

Education 155
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2018 eLearning Predictions: Updated Hype Curve

Forj

As always, we try to use this blog post to speak from our experience as a learning technology partner to organizations that provide continuing education and professional development. Innovation Trigger. We use our knowledge of practical use cases to put the media and marketing hype in perspective.

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Association Brain Food: 5.12.23

Reid All About it

The weekly list of free educational events and resources for the association community… Non Dues-a-Palooza (NDP). WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. WBT shares seven MOOC business model strategies you should definitely steal. Learning business.

Chicago 200
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Six Issues Associations Are Having Difficulty Responding To

Velvet Chainsaw

We all want the ability to survey business landscapes, identify trends, adopt and adapt innovations, stay abreast of new endeavors, and create new products and services. Hat tips educator Terry Heick.). What if they understood how people learn even half as well as many educators, cognitive psychologists and neuroscientists?